Market board · census 5–6 September 2026 · 703 packs, 645 world / 58 Iranian
Sweet chili in Iran: the openings, measured against the world shelf
Iran’s shelf runs thicker than the world’s in two rows, the bulk tub (17.2% of Iranian packs against 10.5%) and the PET bottle (+6.7 points), and thinner in every variant row. Made-in-Iran sauce sells at about a tenth of world prices (9.9× on unrounded medians). Below: the market in four numbers, the openings the shelf itself measures, and the twelve most-rated packs in the world.
Coverage is a floor on the Iranian side. Torob and Digikala search were blocked from this network, so an empty cell means not found, never proof of absence. MEASURED
FOOD SERVICEthe thickest Iranian row
bulk tubs are 17.2% of Iranian packs; seven brands already sell 4–9 kg to kitchens
RETAILa two-brand shelf
Delveseh and Kaleh hold 82% of all Iranian ratings, each on one pack; one price bar decides entry
WHAT SELLSthe classic sauce
every made-in-Iran pack but one is full-sugar; demand is general, not a health niche
VARIANTSnot yet in Iran
sugar-free (Kaleh Pro only, worth studying further), garlic (+66% world search), hot, organic, jam: one or two Iranian packs each
Shelf645 : 58world packs against Iranian, one census · 37 made in Iran · 15 imported · 6 origin not established
Share of each shelf, percentage points. The tub is the one row where Iran runs thicker on a format a newcomer can fill; PET follows at +6.7. MEASURED
Growth+22%world y/y vs +4% Iran, search interest, each term pulled on its own
Google Trends, each series set to 100 on its prior twelve months so the end point is the year-on-year change; 11 of 12 recent months reported for Iran; the Iranian query inside term groups read +3% to +17% the same day, so read its figure as a direction. Relative interest, not sales. No Iranian segment read exists: the Persian segment and brand sub-terms report 0–5 months of data in five years. MEASURED CONVERTED
Price9.9×world median over made-in-Iran
Median $/100 g: 389 priced world packs, 21 priced made-in-Iran packs. Iranian toman converted at the free-market rate, 226,500 toman per dollar. CONVERTED
Size5,037 ta year in Iran, base case
Bottom-up on 21 sourced facts. Household counts and outlet counts are reported; penetration, units a year and the kitchen share are stated assumptions — read the base as an order of magnitude. ASSUMED
What the Iranian shelf barely carries2 sugar-free · Kaleh Pro only · worth studying further 31 world0 jam, lime, fruit 30 world0 retailer own-label 108 world1 organic / clean label 75 world1 hot and extra hot 42 world2 declared low-sugar 41 world
The world’s twelve most-rated packsCumulative marketplace ratings — a popularity signal, never units. 10 of the twelve are glass or PET; 2 are the bulk tub Iran over-indexes on. MEASURED
Frank's RedHot443 g · $1.03/100 gPET3,597 ratings
Heinz275 g · $1.53/100 gPET2,515 ratings
G Hughes510 g · $2.66/100 gglasslow-sugar2,321 ratings
Best of Thailand670 g · $1.80/100 gglass1,672 ratings
Thai Kitchen959 g · $1.44/100 gPET1,654 ratings
Frank's RedHot2,366 g · $1.18/100 gtubhot1,573 ratings
Thai Kitchen243 g · $2.57/100 gglass1,382 ratings
Mae Ploy4,000 g · $0.55/100 gtub1,351 ratings
Taste Nirvana368 g · $1.87/100 gglass1,228 ratings
365 by Whole Foods Market333 g · $1.20/100 gglassown-labelorganic1,218 ratings
Melinda's444 g · $4.96/100 gglassgarlic1,100 ratings
Mae Ploy444 g · $0.90/100 gglassclean label1,092 ratingsThe world sauce market, in two charts
How big each layer is, and where sweet chili sits on growth against size
Sweet chili is a corner of a corner: a few billion dollars inside a chili-sauce layer of about seven, inside Asian sauces of about sixty, inside a sauce and condiment market of one hundred and sixty to one hundred and eighty billion. On growth it sits above the whole market on every published read but one. FORECAST analyst figures, each carrying its own definition; click a bar or a bubble for the publisher.
How big each layer is
Growth against size: the quadrant
The two shelves
Every pack, world against Iran
The 24 most-rated world packs underlined by pack segment, the share of each shelf by segment, the six numbers that separate the two rows, and every Iranian pack found, priced ones first. Cumulative ratings are a popularity signal, not units; toman figures are per 100 g at the census chain price.
The world shelf
The 24 most-rated packs of 645, underlined by pack segment. Cumulative marketplace ratings are a popularity signal, not units MEASURED
Frank's RedHot3,597 ratings
Heinz2,515 ratings
G Hughes2,321 ratings
Best of Thailand1,672 ratings
Thai Kitchen1,654 ratings
Frank's RedHot1,573 ratings
Thai Kitchen1,382 ratings
Mae Ploy1,351 ratings
Taste Nirvana1,228 ratings
365 by Whole Foods Market1,218 ratings
Melinda's1,100 ratings
Mae Ploy1,092 ratings
Popeyes1,038 ratings
Royal Thai991 ratings
Heinz983 ratings
Mae Ploy840 ratings
A Taste of Thai789 ratings
Blue Dragon758 ratings
Date Lady739 ratings
Blue Dragon734 ratings
Tabasco688 ratings
Tabasco688 ratings
G Hughes665 ratings
Mae Ploy594 ratings
Bulk tub, 2 kg+Sachet / portionPET bottleGlass bottleJar, pouch, not seen
The world shelf
645distinct packs censused, 24 shown above MEASURED
The Iranian shelf
5837 made in Iran · 15 imported · 6 unclear MEASURED
Category search, world
+22%y/y on “sweet chili sauce”, 6.7% a year over 61 months — relative interest, not sales MEASURED
Category search, Iran
+4%y/y on سس چیلی تای, 11 of 12 months reported. No segment signal: all 12 Persian sub-terms report 0–5 of 61 months CONVERTED
Price per 100 g
$1.15 vs $0.12world median (n=389) against made in Iran (n=21) at 226,500 toman/$ — 9.9× cheaper CONVERTED
Iran, tonnes a year
5,037base of a bottom-up model; low 1,037 · high 16,173 ASSUMED
The Iranian shelf
Every pack found, priced ones first, then the unpriced, then 1 ghosts with no photo. Figures under the priced packs are toman per 100 g MEASURED
Masis9,700
American Green14,533
Ashineh15,944
Kaleh16,556
Vinso18,235
Delveseh19,444
Roza19,867
Vinso20,520
Delveseh21,000
Delveseh22,340
American Green22,857
Kaleh24,112
Delpazir24,833
Mahram26,250
Mainz34,760
Delveseh37,000
Delveseh41,649
Dee Thai46,261
Mahram50,000
Delpazir57,895
Kaleh63,750
Kaleh66,667
Pantai66,761
Unbranded listings68,750
SiSam73,704
Unbranded listings75,000
Unbranded listings80,000
Delpazir80,396
Pili Pili91,960
Unbranded listings116,117
Prestige119,778
Heinz144,737
Abizhno price
Bijanno price
Delvesehno price
Delvesehno price
Delvesehno price
Delvesehno price
Delvesehno price
Delpazirno price
Familano price
Heinzno price
Jufranno price
Kalehno price
Libertyno price
Libertyno price
Libertyno price
Mahramno price
Pearl River Bridgeno price
Pili Pilino price
Prestigeno price
Rozano price
SiSamno price
Sureeno price
Sureeno price
Sureeno price
Tigerno price
American Garden
700 gno photo found
700 gno photo found
American Gardenghost
Made in IranImported (grey)Unbranded or origin not establishedNo photo found
What the Iranian shelf barely carries
0 Jam-thick, lime, fruit30 world1 Organic / clean label75 world1 Hot and extra hot42 world2 Declared low-sugar41 world0 Retailer own-label108 worldHow big is this in Iran
5,037tonnes a year, base
1,037–16,173 low–high
1,037–16,173 low–high
1,601billion toman a year at shelf, base
368–4,863
368–4,863
7.1USD million, free-market rate
at 226,500 toman per dollar
at 226,500 toman per dollar
CONVERTED A bottom-up estimate on 21 sourced facts, read 2026-09-09. No Persian source publishes the sweet chili share of sauces, so retail penetration and the food-service share are stated assumptions with a low, base and high; read the base as an order of magnitude. The retail leg is valued at the chain shelf price of Delveseh 470 g (416,489 toman per kg, the median of 2 chain or marketplace listings: Ofogh Koorosh 185,500; Digikala via Emalls 206,000); the research model's own base used 223,404 per kg, VegKala's listing of the same red 470 g at 105,000, which gives 1,011 billion toman in total; the tonnes are the same on both bases.
Retail leg, the model's own arithmetic and price cases. tonnes = addressable households x penetration x units/year x kg per unit. BASE: 21,682,000 urban households x 12% penetration = 2,601,840 buying households; x 2.5 units/year = 6,504,600 units; x 0.470 kg = 3,057,162 kg = 3,057 t. toman = 3,057,162 kg x 223,404 toman/kg = 682.98 bn toman. LOW: 21,682,000 x 6% x 1.5 x 0.400 kg = 781 t at 180,000 toman/kg. HIGH: 27,651,000 (all households) x 18% x 3.5 x 0.500 kg = 8,710 t at 326,000 toman/kg. Household counts are REPORTED; penetration, units/year and pack size are ASSUMED — no Iranian penetration study for chili sauce exists.
Food-service leg, the model's own arithmetic. tonnes = addressable outlets x share using sweet chili x kg/outlet/month x 12. BASE: (106,797 fast food + 30,946 cafes + 14,432 restaurants + 12,791 traditional) = 164,966 outlets; x 20% using sweet chili = 32,993 outlets; x 5 kg/month x 12 = 1,979,592 kg = 1,980 t. toman = 1,979,592 kg x 165,556 toman/kg = 327.72 bn toman. LOW: 106,797 fast-food outlets x 10% x 2 kg/month x 12 = 256 t at 140,000 toman/kg. HIGH: 230,329 outlets (incl. 65,363 kababi) x 30% x 9 kg/month x 12 = 7,463 t at 200,000 toman/kg. Outlet counts are CLAIMED (list-vendor record counts); share-using and kg/month are ASSUMED
Valued on this page. The retail tonnes of all three cases are carried at one price, the chain shelf median of Delveseh 470 g (416,489 toman per kg, n=2), and the food-service tonnes of all three cases at the model's base kitchen price, so the low–high band on the tiles is a volume band only. low: 781 t × 416,489 + food-service 256 t × 165,556 = 368 bn; base: 3,057 t × 416,489 + food-service 1,980 t × 165,556 = 1,601 bn; high: 8,710 t × 416,489 + food-service 7,463 t × 165,556 = 4,863 bn. On the model's own price cases the totals are 176 / 1,011 / 4,332 bn. The HIGH retail price case in the model's own arithmetic (326,000 toman per kg) rests on an out-of-stock brand-store listing of SiSam 270 g; the census chain reading for that pack is 737,037. Against the top-down all-sauce urban retail spend of 17,484 bn toman a year, the base retail leg is 7.3% on the chain basis and 3.9% on the model's own price basis. CONVERTED
Numbers to know
Sweet chili against its neighbours, and how to read this page
Sweet chili against its neighbours, worldwide search
sweet chili sauce10
sriracha47
chili crisp5
hot honey30
About a fifth of sriracha's search and a third of hot honey's, with the two spellings, chili and chilli, added into one row (they come from the same comparison, so they share one scale). An established condiment, not a fad: searches for the main spelling, sweet chili sauce, were up +22% on the last twelve months (single-term pull) and about +31% against the first year of the five-year window. CONVERTED
How to read this page
MEASURED read off a page, with URL and dateREPORTED press or analystCONVERTED unit or exchange-rate arithmetic on measured inputsFORECAST an analyst projectionCLAIMED a brand's own wordsUNVERIFIED could not be confirmed
world shelfmade in Iranimported into Irangreen amber red Iran's front-of-pack sugar light: solids ≤5 / ≤22.5 / above per 100 g, liquids ≤2.5 / ≤11.25 / above per 100 ml
world crowded · Iran thin 20+ world packs, 2 or fewer Iraniancrowded both 20+ world, 6+ Iranianthin both under 20 and 2 or fewerpresent both the restworld crowded · Iran empty 20+ and none foundworld present · Iran empty under 20 and none foundIran only no world packhover any pack for its numbers and evidence; click to open its listing
One look
Where the world is crowded, what Iran already stocks, what Iranians ask for, and who holds the shelf
| segment | share of the world shelf (645 packs) | share of the Iranian shelf (58 packs) | Persian completions naming it | price per 100 g, world vs made-in-Iran | rule | read |
|---|---|---|---|---|---|---|
| RECIPE, what is in the bottle | ||||||
| Declared low-sugar (sugar-free or reduced) | 6.4% 41 packs / 27 brands | 3.4% 2 / 2 | 4 | $1.35 abroad, n=25; 1 priced Iranian pack, no ratio | sugar colour: exempt / amber ↗ | world crowded · Iran thin |
| Sugar-free, declared on the pack | 4.8% 31 packs / 20 brands | 3.4% 2 / 2 | 1 | $1.69 abroad, n=17; 1 priced Iranian pack, no ratio | worth studying further · Kaleh Pro only ↗ | world crowded · Iran thin |
| Amber on Iran's label (5–22.5 g), not claimed | 6.2% 40 packs / 26 brands | 13.8% 8 / 5 | 0 | $0.89 abroad, n=18; 4 priced Iranian packs, no ratio | sugar colour: amber ↗ | crowded both |
| Garlic | 3.3% 21 packs / 17 brands | 6.9% 4 / 3 | 1 | $1.18 abroad, n=15; 1 priced Iranian pack, no ratio | present both | |
| Green chilli | 0.8% 5 packs / 4 brands | 5.2% 3 / 2 | 4 | $0.30 abroad, n=3; 1 priced Iranian pack, no ratio | present both | |
| Hot and extra hot | 6.5% 42 packs / 31 brands | 1.7% 1 / 1 | 0 | $1.21 abroad, n=36; no Iranian price | world crowded · Iran thin | |
| Organic and clean label | 11.6% 75 packs / 34 brands | 1.7% 1 / 1 | 0 | $1.72 abroad, n=42; 1 priced Iranian pack, no ratio | world crowded · Iran thin | |
| Jam-thick, lime and fruit | 4.7% 30 packs / 16 brands | 0.0% 0 / 0 | 0 | $1.24 abroad, n=15; no Iranian price | world crowded · Iran empty | |
| PACK, size and material | ||||||
| Single-serve sachet or portion pack | 2.3% 15 packs / 15 brands | 3.4% 2 / 2 | 1 | $1.23 abroad, n=7; no Iranian price | food-service channel ↗ | thin both |
| Small pack, under 300 g | 27.3% 176 packs / 112 brands | 13.8% 8 / 8 | 1 | $1.56 abroad, n=107; 3 priced Iranian packs, no ratio | crowded both | |
| Bulk tubs, 2 kg and up | 10.5% 68 packs / 40 brands | 17.2% 10 / 7 | 10 | 6.9× · $0.64 vs $0.09 n 40/9 | food-service channel ↗ | crowded both |
| Plastic (PET) bottle | 20.9% 135 packs / 90 brands | 27.6% 16 / 7 | 0 | 4.6× · $1.17 vs $0.26 n 109/7 | crowded both | |
| Glass bottle | 54.1% 349 packs / 223 brands | 46.6% 27 / 15 | 0 | $1.24 abroad, n=183; 4 priced Iranian packs, no ratio | crowded both | |
| ROUTE, how it reaches the shelf | ||||||
| Imported into Iran (grey) · Thai-made abroad | 24.0% 155 packs / 45 brands | 25.9% 15 / 10 | 10 | $0.88 abroad, n=73; no Iranian price | import status unverified ↗ | crowded both |
| Retailer own-label | 16.7% 108 packs / 72 brands | 0.0% 0 / 0 | 0 | $0.99 abroad, n=47; no Iranian price | no chain own-label found ↗ | world crowded · Iran empty |
A pack can sit in one row of each band, so rows do not add up. Both bars are drawn on the same scale (full width = 50% of that shelf), so a longer Iranian bar means Iran is over-represented in that row relative to the world shelf, not more packs; the read word uses one threshold everywhere: crowded = 20 or more world packs, thin = 2 or fewer Iranian packs, empty = none found (a floor, never proof of absence). "Persian completions" counts distinct Google and Torob autocomplete completions that contain the category word and name the segment: a presence signal, never a gate. Price gaps show n, the number of priced packs behind each median; a grey ratio rests on fewer than five and must not be quoted.
Who owns the Iranian shelf
Cumulative marketplace ratings per brand across the 58 Iranian packs, read as a popularity signal, not as units: Digikala reports 0.38 reviews per order, which puts its whole sweet chili volume under 0.1% of the category. The count is cumulative and includes packs now out of stock. Two brands hold 82% of it, and in each case one pack carries most of the brand. MEASURED
| brand | packs | listings | ratings (most-rated pack) | share | segments held | |
|---|---|---|---|---|---|---|
 | Delveseh | 10 | 65 | 2,240 (1,794 on the 470 g) | 41.4% | Bulk tubs, 2 kg and up, Green chilli, Single-serve sachet or portion pack |
 | Kaleh | 5 | 53 | 2,192 (1,511 on the 400 g) | 40.6% | Bulk tubs, 2 kg and up, Declared low-sugar (sugar-free or reduced) |
 | Mahram | 3 | 5 | 504 (311 on the 320 g) | 9.3% | Amber on Iran's label (5–22.5 g), not claimed, Bulk tubs, 2 kg and up, Garlic |
 | Mainz | 1 | 5 | 164 (164 on the 250 g) | 3.0% | Amber on Iran's label (5–22.5 g), not claimed, Organic and clean label |
 | Pili Pili | 2 | 12 | 135 (135 on the 250 g) | 2.5% | Amber on Iran's label (5–22.5 g), not claimed |
 | Delpazir | 4 | 23 | 80 (53 on the 570 g) | 1.5% | Bulk tubs, 2 kg and up, Declared low-sugar (sugar-free or reduced), Garlic |
 | Abizh | 1 | 2 | 31 (31 on the 500 g) | 0.6% | Hot and extra hot |
 | SiSam | 2 | 8 | 25 (25 on the 270 g) | 0.5% | |
 | Pantai | 1 | 9 | 20 (20 on the 880 g) | 0.4% | Imported into Iran (grey) · Thai-made abroad |
 | Prestige | 2 | 20 | 7 (5 on the 320 g) | 0.1% | Imported into Iran (grey) · Thai-made abroad |
 | Roza | 2 | 5 | 3 (3 on the 750 g) | 0.1% | |
 | Liberty | 3 | 4 | 2 (2 on the 595 g) | 0.0% | Green chilli |
The segments
Fourteen segments, one card each
Every card reads the same way: the world shelf, the Iranian shelf, the price room, whether Persian shoppers already ask for it by name, and the rule that applies. The five that carry the call are open; the rest open on click.
Declared low-sugar (sugar-free or reduced)
world crowded · Iran thinsugar colour: exempt / amber ↗world 41 / 27 · Iran 2 / 2
Declared low-sugar (sugar-free or reduced)
world crowded · Iran thinsugar colour: exempt / amber ↗world 41 / 27 · Iran 2 / 2world shelf
+31Pantai, Suree, Blue Dragon, G Hughes, Rabeko, Allnutrition
Iranian shelf
Kaleh, Suree
- world
- 41 packs · 27 brands · median $1.35/100 g, n=25
- Iran
- 2 packs · 2 brands · made-in-Iran median $0.29/100 g, n=1
- price room
- n=1 priced Iranian pack, n=25 abroad: under five on one side, no ratio
- Persian search
- سس چیلی تای رژیمی کاله · چیلی تای زیرو · سس چیلی تای کاله رژیمی · سس چیلی تای کاله رژیمی _ 400 (4)
- rule
- The union of the Explorer's two declaration rows (declared sugar-free, declared reduced sugar). Sugar-free packs carry no sugar colour under the IFDA rule; a 5–22.5 g figure reads amber. Kaleh Pro already holds this row in Iran.
- where the world packs are
- World packs by market: TH 11, US 9, UK 7, DE 6, AE 5, CA 4.
Sugar-free, declared on the pack
world crowded · Iran thinworth studying further · Kaleh Pro only ↗world 31 / 20 · Iran 2 / 2
Sugar-free, declared on the pack
world crowded · Iran thinworth studying further · Kaleh Pro only ↗world 31 / 20 · Iran 2 / 2world shelf
+21Pantai, Suree, G Hughes, Rabeko, Allnutrition, Amazon (unbranded)
Iranian shelf
Kaleh, Suree
- world
- 31 packs · 20 brands · median $1.69/100 g, n=17
- Iran
- 2 packs · 2 brands · made-in-Iran median $0.29/100 g, n=1
- price room
- n=1 priced Iranian pack, n=17 abroad: under five on one side, no ratio
- Persian search
- چیلی تای زیرو (1)
- rule
- Sugar-free as printed on the pack, on its own. In Iran only Kaleh Pro holds this row; the world side is thick. A segment worth studying further, not a call.
Amber on Iran's label (5–22.5 g), not claimed
crowded bothsugar colour: amber ↗world 40 / 26 · Iran 8 / 5
Amber on Iran's label (5–22.5 g), not claimed
crowded bothsugar colour: amber ↗world 40 / 26 · Iran 8 / 5world shelf
+30Pantai, Coles, Crucials, Sainsbury's, Sharwood's, Asia Specialities
Iranian shelf
Jufran, Mahram, Mainz, Pearl River Bridge, Pili Pili
- world
- 40 packs · 26 brands · median $0.89/100 g, n=18
- Iran
- 8 packs · 5 brands · made-in-Iran median $0.19/100 g, n=4
- price room
- n=4 priced Iranian packs, n=18 abroad: under five on one side, no ratio
- Persian search
- no completion names it
- rule
- These packs already sit in the amber band of Iran's traffic light without saying so on the front of pack. 3 of the 8 Iranian packs here declare sugar per 100 ml and are read at an assumed 1.25 g/ml the source does not publish; on the liquids table they would read red.
Garlic
present bothworld 21 / 17 · Iran 4 / 3
Garlic
present bothworld 21 / 17 · Iran 4 / 3world shelf
+11Blue Dragon, Melinda's, A.1., Aldi, ASDA, Cottage Delight
Iranian shelf
Delpazir, Mahram, Suree
- world
- 21 packs · 17 brands · median $1.18/100 g, n=15
- Iran
- 4 packs · 3 brands · made-in-Iran median $0.22/100 g, n=1
- price room
- n=1 priced Iranian pack, n=15 abroad: under five on one side, no ratio
- Persian search
- سس تای فلفل و سیر مهرام (1)
Green chilli
present bothworld 5 / 4 · Iran 3 / 2
Green chilli
present bothworld 5 / 4 · Iran 3 / 2
Iranian shelf
Delveseh, Liberty
- world
- 5 packs · 4 brands · median $0.30/100 g, n=3
- Iran
- 3 packs · 2 brands · made-in-Iran median $0.10/100 g, n=1
- price room
- n=1 priced Iranian pack, n=3 abroad: under five on one side, no ratio
- Persian search
- سس چیلی تای سبز · سس چیلی تای سبز دلوسه · چیلی تای سبز دلوسه · سس چیلی تای دلوسه سبز (4)
Hot and extra hot
world crowded · Iran thinworld 42 / 31 · Iran 1 / 1
Hot and extra hot
world crowded · Iran thinworld 42 / 31 · Iran 1 / 1world shelf
+32Blue Dragon, Pantai, Tabasco, Unbranded listings, Flying Goose, Frank's RedHot
Iranian shelf
Abizh
- world
- 42 packs · 31 brands · median $1.21/100 g, n=36
- Iran
- 1 packs · 1 brands
- price room
- no Iranian price to compare
- Persian search
- no completion names it
Organic and clean label
world crowded · Iran thinworld 75 / 34 · Iran 1 / 1
Organic and clean label
world crowded · Iran thinworld 75 / 34 · Iran 1 / 1world shelf
+65Suree, Unbranded listings, Blue Dragon, Date Lady, Ayam, Mae Ploy
Iranian shelf
Mainz
- world
- 75 packs · 34 brands · median $1.72/100 g, n=42
- Iran
- 1 packs · 1 brands · made-in-Iran median $0.15/100 g, n=1
- price room
- n=1 priced Iranian pack, n=42 abroad: under five on one side, no ratio
- Persian search
- no completion names it
Jam-thick, lime and fruit
world crowded · Iran emptyworld 30 / 16 · Iran 0 / 0
Jam-thick, lime and fruit
world crowded · Iran emptyworld 30 / 16 · Iran 0 / 0world shelf
+20Suree, Blue Dragon, Nando's, Phillips, Heinz, Koh Thai
Iranian shelf
nothing found
- world
- 30 packs · 16 brands · median $1.24/100 g, n=15
- Iran
- none found (a floor, not a proof)
- price room
- no Iranian price to compare
- Persian search
- no completion names it
world shelf
+5(unbranded import), Cock Brand, Dek Som Boon, Food Lion, JomYut, Kikkoman
Iranian shelf
Bijan, Delveseh
- world
- 15 packs · 15 brands · median $1.23/100 g, n=7
- Iran
- 2 packs · 2 brands
- price room
- no Iranian price to compare
- Persian search
- سس چیلی تای ساشه ای (1)
Small pack, under 300 g
crowded bothworld 176 / 112 · Iran 8 / 8
Small pack, under 300 g
crowded bothworld 176 / 112 · Iran 8 / 8world shelf
+166Blue Dragon, Unbranded listings, Mae Pranom, Pantai, Suree, Encona
Iranian shelf
Bijan, Delveseh, Kaleh, Mahram, Mainz, Pili Pili, SiSam, Unbranded listings
- world
- 176 packs · 112 brands · median $1.56/100 g, n=107
- Iran
- 8 packs · 8 brands · made-in-Iran median $0.33/100 g, n=3
- price room
- n=3 priced Iranian packs, n=107 abroad: under five on one side, no ratio
- Persian search
- سس سوییت چیلی سی سام 270 گرم (1)
world shelf
+58Pantai, Suree, Knorr, Healthy Boy, Mae Ploy, Asitan
Iranian shelf
Ashineh, Delveseh, Delpazir, Kaleh, Mahram, Masis, Vinso
- world
- 68 packs · 40 brands · median $0.64/100 g, n=40
- Iran
- 10 packs · 7 brands · made-in-Iran median $0.09/100 g, n=9
- price room
- 6.9× the made-in-Iran shelf price at the free-market rate (n=40 abroad, 9 Iranian)
- Persian search
- سس چیلی تای دلوسه 4 لیتری · چیلی تای دلوسه 4 لیتری · سس چیلی تای کاله 9 کیلویی · سس چیلی تای کاله دبه ای · سس چیلی تای کاله 4 لیتری · سس چیلی تای دلوسه 4 کیلویی · سس چیلی تای دبه ایی · سس چیلی تای دبه ای دلوسه اهواز (10)
Plastic (PET) bottle
crowded bothworld 135 / 90 · Iran 16 / 7
Plastic (PET) bottle
crowded bothworld 135 / 90 · Iran 16 / 7world shelf
+125Blue Dragon, Heinz, Unbranded listings, Date Lady, Go-Tan, Sweet Baby Ray's
Iranian shelf
+6Abizh, Delveseh, Delpazir, Kaleh, Liberty, Pearl River Bridge, Tiger
- world
- 135 packs · 90 brands · median $1.17/100 g, n=109
- Iran
- 16 packs · 7 brands · made-in-Iran median $0.26/100 g, n=7
- price room
- 4.6× the made-in-Iran shelf price at the free-market rate (n=109 abroad, 7 Iranian)
- Persian search
- no completion names it
Glass bottle
crowded bothworld 349 / 223 · Iran 27 / 15
Glass bottle
crowded bothworld 349 / 223 · Iran 27 / 15world shelf
+339Suree, Pantai, Unbranded listings, Mae Ploy, Blue Dragon, Encona
Iranian shelf
+17American Green, Dee Thai, Famila, Heinz, Jufran, Kaleh, Mahram, Mainz, Pantai, Pili Pili, Prestige, Roza, SiSam, Suree, Unbranded listings
- world
- 349 packs · 223 brands · median $1.24/100 g, n=183
- Iran
- 27 packs · 15 brands · made-in-Iran median $0.27/100 g, n=4
- price room
- n=4 priced Iranian packs, n=183 abroad: under five on one side, no ratio
- Persian search
- no completion names it
Imported into Iran (grey) · Thai-made abroad
crowded bothimport status unverified ↗world 155 / 45 · Iran 15 / 10
Imported into Iran (grey) · Thai-made abroad
crowded bothimport status unverified ↗world 155 / 45 · Iran 15 / 10world shelf
+145Suree, Pantai, Mae Ploy, Mae Pranom, Healthy Boy, Unbranded listings
Iranian shelf
+5American Garden, American Green, Dee Thai, Heinz, Jufran, Pantai, Pearl River Bridge, Prestige, Suree, Tiger
- world
- 155 packs · 45 brands · median $0.88/100 g, n=73
- Iran
- 15 packs · 10 brands
- price room
- no Iranian price to compare
- Persian search
- سس تایلندی · سس تای خارجی · سس چیلی تای خارجی · سوییت چیلی تایلندی · سوییت چیلی امریکن گاردن · سوییت چیلی heinz · سوییت چیلی دی تای · سس سوییت چیلی امریکن گاردن (10)
- rule
- Grey-channel imports are on the shelf at the prices listed; 15 of the 58 Iranian packs, and 3 of the priced ones list below Kaleh, so no protection is visible in prices.
world shelf
+98Aldi, Lidl, Sainsbury's, ASDA, Asitan, M&S
Iranian shelf
nothing found
- world
- 108 packs · 72 brands · median $0.99/100 g, n=47
- Iran
- none found (a floor, not a proof)
- price room
- no Iranian price to compare
- Persian search
- no completion names it
- rule
- No Iranian chain own-label sweet chili was found in the census; the two Iranian listings tagged private-label in the Explorer are unbranded import listings, not a chain's own brand.
Growth
The growth parameters, in one place
Four instruments, each labelled: analyst forecasts (definition-bound), Google Trends year-on-year per market in the market's own language, Thai export statistics, and the Persian series for Iran. Indexes are relative within each chart and say how a term moves, not how many searches there are.
Analyst forecasts of the sweet chili category
| firm | CAGR | what it counts | |
|---|---|---|---|
| Grand Research Store, 27 Dec 2025 | 3.4% | USD 2.20 billion by 2032; CAGR 3.4% | FORECAST |
| Industry Growth Insights | 5.5% | CAGR 5.5% (forecast 2018-2030); no absolute value disclosed | FORECAST |
| Growth Market Reports FB-33989 | 5.7% | USD 2.86 billion by 2034; CAGR 5.7% (2026-2034); NA fastest at 6.2% | FORECAST |
| Marketintelo FB-1931 / Dataintelo | 5.8% | USD 4.9 billion by 2034; CAGR 5.8% (2025-2034); Traditional segment CAGR only 3.2%, low-sugar 8.3% | FORECAST |
| Reed Intelligence | 7.0% | CAGR ~7.0% (2023-2031); no absolute value disclosed | FORECAST |
| Verified Market Reports, 30 Apr 2026 | 12.2% | USD 4.5 billion by 2033; CAGR 12.2% (2026-2033) | FORECAST |
Range 3.4–12.2% a year across 6 top-down reports (median 5.8, shown for orientation only). They disagree by definition, not measurement, so the range is the finding.
Search growth by market, the term people actually type
| market | term | 5-yr index | last 12 months y/y | |
|---|---|---|---|---|
| Iran (headline term) | سس چیلی تای | 27 | +4% | Persian read, single-term pull, 11 of 12 recent months; inside term groups the same query reads +3% to +17% |
| Iran | سس تای | 34 | +19% | Persian read |
| worldwide | sweet chili sauce | — | +22% | English read, single-term pull (the 69-month pull in growth.json reads +17%) |
| United States | sweet chili sauce | — | +22% | English read; month coverage not reported by this pull |
| United Kingdom | sweet chili sauce | — | +20% | English read; month coverage not reported by this pull |
| Germany | sweet chili sauce | 53 | +17% | local-language read, 12 of 12 recent and 12 of 12 prior months reported |
| France | sauce sweet chili | 16 | +63% | local-language read, 11 of 12 recent and 12 of 12 prior months reported |
| Netherlands | sweet chili saus | 9 | — | local-language read, 9 of 12 recent and 5 of 12 prior months reported; too few to compare |
| Türkiye | sweet chili sos | 43 | +18% | local-language read, 12 of 12 recent and 12 of 12 prior months reported |
| Australia | sweet chili sauce | — | +12% | English read; month coverage not reported by this pull |
| Canada | sweet chili sauce | — | +7% | English read; month coverage not reported by this pull |
| Thailand | น้ำจิ้มไก่ | 56 | +10% | local-language read, 12 of 12 recent and 12 of 12 prior months reported |
| UAE | sweet chili sauce | 2 | — | local-language read, 2 of 12 recent and 1 of 12 prior months reported; too few to compare |
| Saudi Arabia | صوص سويت تشيلي | 2 | — | local-language read, 3 of 12 recent and 0 of 12 prior months reported; too few to compare |
MEASURED Google Trends, read 9 September 2026; Iran shows both Persian names.
Thailand exports, HS 2103.90, USD million
REPORTED WITS / UN Comtrade. The line pools sweet chili with sriracha, fish and oyster sauce; +5% a year 2019–2025.
Iran, the two Persian names, 5 years
MEASURED monthly averages of the weekly index, geo Iran. 2024 average 42, last 12 months 41.
Growth quadrants
Where growth meets the shelf: segments, uses and brands
Growth is Google search interest over five years, read from the Trends API on 2026-09-09, last twelve months against the twelve before on reported months only; every group of terms was pulled with the category term as its anchor, so search sizes are comparable across charts. The shelf is this census. A quadrant says where a segment or brand sits today and how its search is moving; it does not say why. MEASURED search, CONVERTED ratios.
Segments and uses, world
Horizontal line = the category term's own growth (+22%, the same single-term pull used in the Growth table); vertical line = the median shelf share of the points shown; bubble = search size relative to the category term over all 61 months, zeros included; a dashed hollow point has too few reported months for a growth read (under 36 of 61, or one burst dominating a thin series) and sits on the zero line.
| segment or use | search term | shelf share (uses: floor) | search size vs category, all months | y/y | 5-yr CAGR | months last / prior |
|---|---|---|---|---|---|---|
| Declared low-sugar (sugar-free or reduced) | sugar free sweet chili sauce | 6.4% | 0.4% | — | — | 7 / 2 |
| Jam-thick, lime and fruit | sweet chilli jam | 4.7% | 3.8% | +20% | +6% | 12 / 12 |
| Garlic | sweet chili garlic sauce | 3.3% | 2.7% | +66% | +13% | 12 / 12 |
| Green chilli | thai green chili sauce | 0.8% | 0.3% | — | — | 6 / 1 |
| use: wings | sweet chili wings | 15.7% | 6.4% | +10% | +2% | 12 / 12 |
| use: burger / sandwich | sweet chili mayo | 9.0% | 1.5% | +100% | +41% | 11 / 12 |
| use: dip | sweet chili dipping sauce | 31.2% | 0.9% | — | — | 12 / 5 |
| use: glaze / marinade | sweet chili glaze | 20.0% | 2.0% | — | — | 11 / 8 |
Global brands
Horizontal line = the category term's growth (+22%); vertical line = median shelf share of the brands shown; bubble = search size relative to the category term. Orange = a brand-wide term (the brand sells many products, so its search is not its sweet chili); dashed = too few reported months.
| brand | search term | packs | ratings | search size vs category, all months | y/y | 5-yr CAGR | months |
|---|---|---|---|---|---|---|---|
| Frank's RedHot | Frank's RedHot · brand-wide | 4 | 6,437 | 6.9% | +230% | +69% | 12 / 12 |
| Healthy Boy | Healthy Boy sauce | 8 | 40 | 1.8% | +116% | +16% | 12 / 12 |
| Real Thai | Real Thai · brand-wide | 3 | 684 | 104.2% | +116% | +39% | 12 / 12 |
| G Hughes | G Hughes | 2 | 2,986 | 33.2% | +88% | +21% | 12 / 12 |
| Exotic Food | Exotic Food · brand-wide | 4 | 2 | 42.3% | +82% | +16% | 12 / 12 |
| Go-Tan | Go-Tan · brand-wide | 6 | 33 | 0.8% | +41% | — | 11 / 9 |
| Blue Dragon | Blue Dragon · brand-wide | 19 | 2,658 | 553.2% | +39% | +12% | 12 / 12 |
| Kikkoman | Kikkoman · brand-wide | 4 | 789 | 128.0% | +38% | +13% | 12 / 12 |
| Mae Ploy | Mae Ploy | 14 | 4,618 | 17.6% | +26% | +18% | 12 / 12 |
| Lee Kum Kee | Lee Kum Kee · brand-wide | 8 | 202 | 69.2% | +24% | +16% | 12 / 12 |
| Suzi Wan | Suzi Wan · brand-wide | 0 | 0 | 5.7% | +17% | +3% | 12 / 12 |
| Thai Kitchen | Thai Kitchen · brand-wide | 5 | 3,470 | 358.7% | +15% | +7% | 12 / 12 |
| Flying Goose | Flying Goose | 6 | 426 | 21.8% | +14% | +18% | 12 / 12 |
| Encona | Encona · brand-wide | 5 | 89 | 10.3% | +3% | +4% | 12 / 12 |
| Mae Pranom | Maepranom | 9 | 327 | 1.2% | -6% | — | 12 / 10 |
| Conimex | Conimex · brand-wide | 1 | 24 | 17.6% | -11% | -2% | 12 / 12 |
| Pantai | Pantai Norasingh | 23 | 471 | 0.0% | — | — | 0 / 1 |
| Yai's Thai | Yai's Thai | 1 | 0 | 0.1% | — | — | 0 / 0 |
| Sky Valley | Sky Valley sauce | 2 | 444 | 0.3% | — | — | 7 / 1 |
| Heinz | Heinz sweet chilli | 8 | 3,696 | 0.3% | — | — | 5 / 6 |
Iranian brands: presence against pull
Both axes are measured on the census (ratings are a popularity signal, cumulative, not units); lines = medians of the brands shown; bubble = listings. Growth cannot be drawn: in Persian, brand+category terms report 0–3 months in five years (table), so the only growth read for Iran is the category name itself, +4% y/y on its single-term pull.
| brand | packs | listings | ratings (share) | Persian term pulled | months reported in 5 yrs | y/y |
|---|---|---|---|---|---|---|
| Delveseh | 10 | 65 | 2,240 (41.4%) | سس چیلی دلوسه | 4 | — |
| Kaleh | 5 | 53 | 2,192 (40.6%) | سس چیلی کاله | 3 | — |
| Mahram | 3 | 5 | 504 (9.3%) | سس چیلی مهرام | 3 | — |
| Mainz | 1 | 5 | 164 (3.0%) | سس چیلی ماینز | 1 | — |
| Pili Pili | 2 | 12 | 135 (2.5%) | — | — | — |
| Delpazir | 4 | 23 | 80 (1.5%) | سس چیلی دلپذیر | 2 | — |
| Abizh | 1 | 2 | 31 (0.6%) | — | — | — |
| SiSam | 2 | 8 | 25 (0.5%) | — | — | — |
| Pantai | 1 | 9 | 20 (0.4%) | — | — | — |
| Prestige | 2 | 20 | 7 (0.1%) | — | — | — |
| Roza | 2 | 5 | 3 (0.1%) | — | — | — |
| Liberty | 3 | 4 | 2 (0.0%) | — | — | — |
| Pearl River Bridge | 1 | 1 | 1 (0.0%) | — | — | — |
| American Garden | 1 | 1 | 0 (0.0%) | — | — | — |
Persian sub-segment terms, geo Iran, each pulled on its own
| term | months reported in 5 yrs | y/y |
|---|---|---|
| سس چیلی تای سبز | 1 | — |
| سس چیلی سیر | 2 | — |
| سس چیلی بدون شکر | 1 | — |
| سس چیلی تند | 7 | — |
| سس چیلی تای رژیمی | 1 | — |
A Persian sub-segment or brand+category phrase that reports fewer than six months on each side cannot carry a growth figure; the category name itself reports 11 of 12 recent months.
Demand, in each market's own language
What people search for, market by market
Iran leads and is read in Persian. For the other markets the table shows the term people actually type in that language beside the English term, read from Google Trends on 9 September 2026: in Germany, France and the Netherlands the loan-name is the local keyword and native phrasings barely register; in Türkiye 'sweet chili sos' outsearches 'tatlı acı sos' six to one; in Thailand the native name น้ำจิ้มไก่ (the chicken-rice dip) is the whole market. No keyword-volume source was reachable this week (Semrush is out of units; Google reports no volumes for Iran), so every figure is a relative index.
Iran, in Persian
The names Iranians search are سس تای and سس چیلی تای; the loan-name سس سوئیت چیلی does not register on Google, Aparat or Cookpad. Google publishes no volumes for Iran, so the figures are relative indexes, autocomplete completions and platform counts, each labelled.
| term | 5-year average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| سس چیلی تای | 27 | +4% (11 of 12 recent, 12 of 12 prior months reported) single-term pull | طرز تهیه سس چیلی، سس چیلی تای دلوسه، دلوسه، سس چیلی تای چیست، سس چیلی تای دلپذیر، سس چیلی تای بیژن، انواع سس | سس چیلی تای بیژن breakout، سس چیلی تای دلپذیر +250%، انواع سس +80% |
| سس سوئیت چیلی | 0 | — (0 of 12 recent, 0 of 12 prior months reported) | ||
| سس تای | 34 | +10% (11 of 12 recent, 12 of 12 prior months reported) single-term pull | سس چیلی، چیلی تای، سس چیلی تای طرز تهیه، طرز تهیه سس چیلی، دلوسه، سس چیلی تای دلوسه، سس چیلی چیست | |
| سس چیلی تای کاله | 0 | — (1 of 12 recent, 0 of 12 prior months reported) |
What Iranians type after the category name (Google, 5 September 2026)
colour = what the completion asks for: brand price or pack use variant what is it
سس چیلی
سس چیلی تایسس چیلیسس چیلی تای کالهسس چیلی تای دلوسهسس چیلی تای چیستسس چیلی چیستسس چیلی دلپذیرسس چیلی تای سبزسس چیلی کالهسس چیلی تای رژیمی کاله
سس چیلی تای
سس چیلی تایکالهدلوسهچیستسبزرژیمی کالهدلپذیرمهرامنی نی سایتطرز تهیه
سوئیت چیلی
سوئیت چیلیچیپسسستایسس سوئیت چیلی چیستماینزکالهسس سوئیت چیلی تایسی سامتایلندی
سس سوئیت چیلی
سس سوئیت چیلیچیستسی سامماینزکالهتایتایلندیپانتایقیمت سس سوئیت چیلیطرز تهیه سس سوییت چیلی
سس تای
سس تایسس تایلندیسس تای مهرامسس تای فلفل و سیر مهرامسس تای چیلیسس تای چیستسس تایلندی کالهسس تای کالهسس تای خارجیسس تای دلوسه
سس چیلی تای برای
برای چی استفاده میشهبرای چه غذاهایی استفاده میشودبرای چیستبرای کدام کشور استبرای کجاستبرای سوخاریدلوسه برای چه غذاهاییسبز برای چه غذاهاییمواد لازم برای
سس چیلی تای با
با عسلبا چی بخوریمبا فلفل دلمهبا چی درست میشهبهترین سس چیلی تای بازاردر بارداریطرز تهیه با عسلبا فلفل تازهبا فلفل دلمه قرمز
سس چیلی تای قیمت
قیمتدلوسه قیمتکاله قیمتقیمت کاله ۹ کیلوییقیمت دلوسه ۴ کیلوییقیمت دلپذیرقیمت مهرامقیمت خارجیقیمت رژیمی کاله
سس چیلی تای ک/م/د
کالریکوچککدوم برند بهترهکاله دیجی کالاکاله پروکالهکیلوییکاله نی نی سایتکاله رژیمیمهرامماینزمال کدام کشور است
سس تند و شیرین
سس تند و شیریندلوسهکره ایاسمش چیهمرغتایلندیکالهخارجیسس چیلی تند و شیرینانواع
sweet chili
sweet chilisweet chili saucesweet chili mcwrapsweet chili sos tarifisweet chili chipsingredientsrecipemayo saucechili sos sweetdoritos
What Torob shoppers type (read 2026-09-09)
سس چیلی
سس چیلی تایسس چیلی تای دلوسهسس چیلی تای دلوسه 4 لیتریسس چیلی تای کالهسس چیلی بهروزسس چیلی سحرسس چیلی فامیلاسس چیلی تای خارجی
سس چیلی تای
سس چیلی تای دلوسهسس چیلی تای دلوسه 4 لیتریسس چیلی تای کالهسس چیلی تای خارجیسس چیلی تای دلوسه 470 گرمسس چیلی تای سبز دلوسهسس چیلی تای سوییت چیلی
سوئیت چیلی
سوییت چیلیسوییت چیلی تای 810 گرمسوییت چیلی تایلندیسوییت چیلی امریکن گاردنسوییت چیلی heinzسوییت چیلی دی تایسوییت چیلی سسسوییت چیلی ماینز
سس سوییت چیلی
سس سوییت چیلی امریکن گاردنسس سوییت چیلی heinzسس سوییت چیلی تایسس سوییت چیلی ماینزسس سوییت چیلی سی سام 270 گرمسس سوییت چیلی سی سام 950 گرم
سس تای
سستایل شاپسس هاینزسس هاینز کچاپسس هاینز 910سس های دلوسهسس هاینز چیل فلفلسس هاینز عمدهسس های بدون کالری کالهسس هاینز اصل
چیلی تای
چیلی تای دلوسهچیلی تای کالهچیلی تای دلوسه 4 لیتریچیلی تای خارجیچیلی تای دلوسه 470 گرمچیلی تای سبز دلوسهچیلی تای زیرو
سس چیلی تای کاله
سس چیلی تای کاله 9 کیلوییسس چیلی تای کاله دبه ایسس چیلی تای کاله رژیمیسس چیلی تای کاله 400 گرمسس چیلی تای کاله 4 لیتریسس چیلی تای کاله رژیمی _ 400
سس چیلی تای دلوسه
سس چیلی تای دلوسه 4 لیتریسس چیلی تای دلوسه 470 گرمسس چیلی تای دلوسه 4 کیلوییسس چیلی تای دلوسه قرمزسس چیلی تای دلوسه سبزسس چیلی تای دلوسه 4 کیلوگرمسس چیلی تای دلوسه 470گرم
سس تند و شیرین
سس تند و شیرین لی کوم کیسس تند و شیرین امریکن فارم
سس چیلی تای دبه
سس چیلی تای دبه اییسس چیلی تای دبه ای دلوسه اهوازسس چیلی تای دبه ای اهوازسس چیلی تای دبه اس
سس چیلی تای ساشه
سس چیلی تای ساشه ای
Platform counts, each with its bias
| proxy | reading | label · as of | |
|---|---|---|---|
| Aparat search 'سس چیلی تای' returns 22 videos on one page; pages 2 and 3 return the identical 22 IDs (result set capped); 15 of 22 titles contain 'چیلی' | 22 (floor; 15 title-relevant) | MEASURED 2026-09-05 | source |
| Aparat top-1 by views for 'سس چیلی تای': 'سس چیلی تای دلپذیر' — 10-second brand spot on the Delpazir channel (views likely promoted) | 225,283 views; uploaded 2025-02-26; channel Delpazirco | MEASURED 2026-09-05 | source |
| Aparat #2: 'سس چیلی تای یک سس تند و شیرین' (Hodali_chef, 274 s) | 18,461 views; 2025-08-13 | MEASURED 2026-09-05 | source |
| Aparat #3: 'آموزش سس چیلی و سس تای نازگل (سس تایلندی)' (nazgolbanoo69, 155 s) | 17,270 views; 2023-11-22 | MEASURED 2026-09-05 | source |
| Aparat #4: 'سس چیلی/ سس چیلی تای/ سس چیلیتای شیرین' (ZAHRA_JUDY, official channel, 44 s) | 15,300 views; 2023-12-19 | MEASURED 2026-09-05 | source |
| Aparat #5: 'آموزش درست کردن سس چیلی تای' (Uoona1392, 227 s) | 3,207 views; 2024-09-12 | MEASURED 2026-09-05 | source |
| Aparat: brand product videos are recent and low-view — 'سس چیلی تای سبز دلوسه' 924 views (2025-07-03, vegkala.com), 'سس چیلیتای قرمز دلوسه' 132 (2025-07-03), 'سس چیلیتای کالهپرو' 64 (2026-06-22, kallehpro), 'سس چیلی… | 924 / 132 / 64 / 455 views | MEASURED 2026-09-05 | source |
| Aparat search 'سوئیت چیلی' returns only 8 videos, top 402 views (2018 'Sweet Chili Chicken'); 'سس سوییت چیلی' 7 — the loan-name barely exists on Aparat; Persian category name is 'چیلی تای' | 8 results; max 402 views | MEASURED 2026-09-05 | source |
| Aparat broader 'سس چیلی' top video is Korean chili sauce ('طرز تهیه سس چیلی کره ای', 18,645 views, 2020-10-27) — 'سس چیلی' alone is ambiguous (Korean/Mexican/ketchup-chili) | 18,645 views | MEASURED 2026-09-05 | source |
| Google index of site:snappfood.ir 'سس چیلی تای' lists 10 restaurant menus mentioning it: سوپر پروتئین سبز (condiment option), رستوران فلورانس کوی نصر (میگو گریل با سس چیلی تای), پیتزا سیب ۳۶۰ مجیدیه (دیپ چیلی تای)… | 10 menus (Google sample); dish contexts: dip/shot for fried chicken & fries, pizza dip, grilled shrimp, burger | REPORTED 2026-09-05 | source |
| Cookpad Iran recipe count for 'سس چیلی تای' | 10 recipes | MEASURED 2026-09-05 | source |
| Cookpad Iran recipe count for 'چیلی تای' | 11 recipes | MEASURED 2026-09-05 | source |
| Cookpad Iran recipe count for 'سوئیت چیلی' / 'سس سوییت چیلی' | 1 / 0 recipes | MEASURED 2026-09-05 | source |
| Cookpad Iran recipe count for 'سس تای' | 15 recipes | MEASURED 2026-09-05 | source |
| Cookpad Iran recipe count for broad 'سس چیلی' (any chili sauce incl. Korean/Mexican/mayo-chili) | 1,127 recipes | MEASURED 2026-09-05 | source |
| Cookpad pairings in the 10 'سس چیلی تای' recipes: ساندویچ کوفته قلقلی, ساندویچ مرغ و ذرت, پیتزا سبزیجات, پیتزا مخلوط, پاستا فتوچینی, پاستا اربیاتا, نودل سیاه/جاجانگمیون (×2), مافین سبزیجات, خوراک کدو سبز و سیب زمینی… | sandwich 2, pizza 2, pasta 2, noodle 2, veg dishes 2 | MEASURED 2026-09-05 | source |
| Digikala search 'سس چیلی تای' total_items (fuzzy relevance — page 1 already includes ketchup, tabasco, tamarind sauce) — NOT a sweet-chili SKU count | 715 items / 36 pages | MEASURED 2026-09-05 | source |
| Digikala search 'سوئیت چیلی' total_items (fuzzier: chips, seeds, soy sauce) | 999 items / 50 pages | MEASURED 2026-09-05 | source |
| Digikala search 'سس چیلی' total_items | 502 items / 26 pages | MEASURED 2026-09-05 | source |
| Digikala page-1 named sweet-chili SKUs with price (IRR) and rating count: کاله 400g 2,550,000 / 1,511 ratings (dkp-7178408); کاله پرو بدون شکر 330g 2,200,000 / 147; دلپذیر 570g 3,300,000 / 53 (dkp-19394260); دلوسه 4 kg… | Kaleh 400g leads with 1,511 ratings | MEASURED 2026-09-05 | source |
| Digikala product URLs indexed by Google for 'سس چیلی تای': کاله 400g dkp-7178408, کاله 260g dkp-699557, دلوسه 470/540g dkp-2507667, دلوسه 540g×3 dkp-6850386, پیلی پیلی 250g dkp-881535, لیبرتی سبز 595g dkp-19240168… | 7 Digikala SKUs + 1 keto specialist | REPORTED 2026-09-05 | source |
| Digikala strict count: crawling all 36 search pages for 'سس چیلی تای' (+3 pages each of 'سوییت/سوئیت چیلی') and keeping only titles containing 'چیلی تای' or 'سوئیت چیلی' yields 12 marketable SKUs, of which 6 are… | 6 sauce SKUs marketable today (1,755 cumulative ratings) + 6 adjacent flavour SKUs | MEASURED 2026-09-05 | source |
| Digikala product API v2 status for the Google-indexed sweet-chili SKUs absent from today's search: کاله 260g dkp-699557 = out_of_stock (534 historic ratings); دلوسه 540g×3 dkp-6850386 = out_of_stock (339); پیلی پیلی… | 4 out_of_stock SKUs carrying 1,008 historic ratings; 2 SKUs moved to Digikala Fresh | MEASURED 2026-09-05 | source |
Local-language terms, market by market
Germany
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| süße chilisauce | 0 | — (1 of 12 recent, 1 of 12 prior months reported) | ||
| sweet chili sauce | 53 | +17% (12 of 12 recent, 12 of 12 prior months reported) | chili sauce rezept, sweet chili sauce rezept, chili soße, sweet chili soße, sweet chilli sauce, chilli sauce | best sweet chili sauce breakout, esn sweet chili sauce breakout, mcdonald's sweet chili sauce +80%, sriracha sweet chili sauce +50% |
| süß-scharfe sauce | 0 | — (0 of 12 recent, 0 of 12 prior months reported) |
France
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| sauce chili douce | 0 | — (1 of 12 recent, 0 of 12 prior months reported) | aigre douce sauce, aigre douce, sweet chili sauce, sweet chili, chili thai sauce | chili thai sauce +120%, sweet chili sauce +50% |
| sauce sweet chili | 16 | +63% (11 of 12 recent, 12 of 12 prior months reported) | sauce chili thai, aigre douce, sauce aigre douce, sriracha, sweet and chili sauce, sriracha sauce | sauce aigre douce +80%, aigre douce +70% |
| sauce piment doux | 1 | — (1 of 12 recent, 0 of 12 prior months reported) |
Netherlands
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| zoete chilisaus | 0 | — (2 of 12 recent, 1 of 12 prior months reported) | ||
| sweet chili saus | 9 | — (9 of 12 recent, 5 of 12 prior months reported) | sweet chili sauce, lidl sweet chili saus | lidl sweet chili saus +60% |
| sweet chilisaus | 0 | — (2 of 12 recent, 0 of 12 prior months reported) | chilisaus maken |
Türkiye
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| tatlı acı sos | 7 | -10% (6 of 12 recent, 10 of 12 prior months reported) | chili sos, acı tatlı tavuk, acı tatlı ekşi, tatlı ekşi sos, sweet chili | acı tatlı tavuk +40% |
| sweet chili sos | 43 | +18% (12 of 12 recent, 12 of 12 prior months reported) | chili sos tarifi, sweet chili sos tarifi, sweet chili sos nedir, chili sos nedir, acı sos, sweet chili soslu tavuk | buffalo sos nedir breakout, buffalo sos +500%, teriyaki sos +300%, chili sos nedir +180% |
| tatlı chili sos | 0 | — (1 of 12 recent, 1 of 12 prior months reported) | tatlı acı sos, sweet chili, sweet chili sos |
Thailand
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| น้ำจิ้มไก่ | 56 | +10% (12 of 12 recent, 12 of 12 prior months reported) | น้ำจิ้ม, น้ำจิ้ม ไก่, น้ำจิ้ม ข้าวมัน ไก่, ข้าวมัน ไก่, ทำ น้ำจิ้ม, สูตร น้ำจิ้ม | วิธี ทํา ข้าวมัน ไก่ น้ำจิ้ม รส เด็ด pantip breakout |
| ซอสพริกหวาน | 0 | — (2 of 12 recent, 0 of 12 prior months reported) | พริก หวาน, ซอส พริก, ซอส พริก หวาน, ซอส มะเขือเทศ | |
| sweet chili sauce | 0 | — (1 of 12 recent, 1 of 12 prior months reported) | sweet thai chili sauce |
UAE
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| صوص سويت تشيلي | 0 | — (0 of 12 recent, 0 of 12 prior months reported) | سويت اند تشيلي صوص | |
| sweet chili sauce | 2 | — (2 of 12 recent, 1 of 12 prior months reported) | sweet and chili sauce, thai sweet chili sauce, sweet chili sauce recipe, ufc sweet chili sauce, jufran sweet chili sauce, sriracha sweet chili sauce | sweet chili sauce mcdonald's +180%, soya sauce +140%, soy sauce +90%, sriracha sweet chili sauce +60% |
| صلصة الفلفل الحلو | 0 | — (1 of 12 recent, 0 of 12 prior months reported) |
Saudi Arabia
| term as typed | 5-yr average index | last 12 months y/y | top related queries | rising |
|---|---|---|---|---|
| صوص سويت تشيلي | 2 | — (3 of 12 recent, 0 of 12 prior months reported) | سويت اند تشيلي صوص, كولونيل صوص | |
| sweet chili sauce | 2 | — (3 of 12 recent, 0 of 12 prior months reported) | sweet and chili sauce, sweet chili sauce recipe, thai sweet chili sauce, sweet and sour sauce, how to make sweet chili sauce, jufran sweet chili sauce | how to make sweet chili sauce +100% |
| صلصة الفلفل الحلو | 1 | — (1 of 12 recent, 0 of 12 prior months reported) |
Economics
Cheap in dollars, expensive in hours
Prices are medians across sellers. The Iranian dollar figure uses the free-market rate a grey importer pays (226,500 toman per dollar); the official Central Bank rate (160,502) is shown beside it because both are quoted in Iran; both are in the exchange-rate table at the end of this section. Wage-minutes per 100 g is the one comparison that survives the exchange-rate argument.
Price per 100 g by size rung (median, quartiles)
| rung | world | made in Iran, free-market $ | made in Iran, official $ | imported into Iran, free-market $ |
|---|---|---|---|---|
| under 150 g | $2.03 (1.07–6.90) n=17 | — | — | — |
| 150–299 g | $1.52 (1.18–3.10) n=90 | n=3, under five, not quoted | n=3, under five | — |
| 300–499 g | $1.32 (0.86–2.61) n=130 | $0.25 (0.18–0.29) n=6 | $0.35 n=6 | n=2, under five, not quoted |
| 500–999 g | $0.74 (0.54–1.44) n=91 | n=2, under five, not quoted | n=2, under five | n=4, under five, not quoted |
| 1–2.9 kg | $0.70 (0.49–1.08) n=44 | n=1, under five, not quoted | n=1, under five | — |
| 3–5 kg | $0.61 (0.55–0.72) n=7 | n=3, under five, not quoted | n=3, under five | — |
| 5 kg and up | $0.71 (0.59–0.80) n=10 | $0.09 (0.07–0.11) n=6 | $0.13 n=6 | — |
Minutes of minimum-wage work per 100 g
| shelf | median price per 100 g | minimum wage | minutes |
|---|---|---|---|
| Iran, made-in-Iran packs 150–999 g | 57,895 toman | 75,605 toman/h base minimum wage 1405; 99,252 with housing and food allowances | 46 min (35 on the full packet) |
| United States, 150–999 g | $1.96 | $7.25/h | 16 min |
| United Kingdom, 150–999 g | $1.13 | £12.71/h = $17.18 | 4 min |
What an import costs on the Iranian shelf against the same brand and size abroad
Only packs with a world pack of the same brand within 20% of the same weight are compared; n is the number of priced listings on each side and a row resting on fewer than five abroad or one Iranian listing is greyed and must not be quoted. These are grey-channel prices as listed, and the gap is what a domestic producer competes against.
| pack in Iran | toman | $ per 100 g, free rate | same brand, world median | multiple |
|---|---|---|---|---|
| Prestige · 810 g | 970,200 T n=3 | $0.53 | $0.28 n=1 | 1.9× (under five, not quotable) |
| Heinz · 380 g | 550,000 T n=1 | $0.64 | $1.16 n=2 | 0.5× (under five, not quotable) |
| Pantai · 880 g | 587,500 T n=1 | $0.29 | $0.63 n=1 | 0.5× (under five, not quotable) |
Exchange rates used
| reading | value | label · date | |
|---|---|---|---|
| Free-market USD/toman - tgju.org دلار آزاد, last trade of 14 Shahrivar 1405 | 227,205 toman (2,272,050 rial); open 223,305; high 227,220; low 223,260; +6,145 toman (+2.78%) d/d | MEASURED 2026-09-05 | source |
| Free-market USD/toman - alanchand.com (fa), sell/buy | sell 226,500 / buy 224,250 toman; change 0 (0.00%) vs previous day | MEASURED 2026-09-06 | source |
| Free-market USD/rial - alanchand.com (en) dated Saturday 5 September 2026 | 2,265,000 rial (226,500 toman) sell; +49,000 rial (+2.21%) on Sep 5; 24h high 2,286,000 / low 2,216,000 rial; 7-day +9.31%; 6-month +45.52% | MEASURED 2026-09-05 | source |
| Free-market USD/toman - bonbast.com archive, latest archived day (2026-09-04, NOT the census date) | USD sell 222,200 / buy 222,100 toman; EUR sell 258,200 / buy 258,000 | MEASURED 2026-09-04 | source |
| Free-market USD/toman - Eghtesad Online morning report, 14 Shahrivar 1405 | 223,285 toman; euro 260,150 toman; gold 18k 23,685,100 toman/g | REPORTED — | source |
| Free-market USD/toman - Donya-e-Eqtesad afternoon report, 14 Shahrivar 1405 | 226,110 toman, 'up vs previous day' | REPORTED — | source |
| Official CBI rate, used for every 'official $' figure on this page | 160,502 toman per USD | MEASURED 2026-09-05 | source |
Cost to fill
What the shelf pays against what it costs to fill a pack
Iranian wholesale prices read on 2026-09-09, each input dated and linked. Every total here is an ingredient-and-packaging floor: the conversion cost of running a line, or a co-packer's toll, is the one number no Iranian source publishes, and glucose syrup, the first ingredient on Kaleh's own label, is quote-on-request everywhere, so the floor is understated on that side while small-order packaging prices overstate it on the other. MEASURED CONVERTED
| format | ingredients, toman | packaging | floor per unit | with label and carton | note |
|---|---|---|---|---|---|
| 400 g PET | 26,550 | 4,200 | 30,750 | 36,392 | Ingredients = 4 x the per-100 g figure. Pack = 3,800 bottle + 400 flip-top cap = 4,200. Label and carton are EXCLUDED from the floor (only a 1,000-run offset label price and an ambiguous carton basis exist)… |
| 250 g glass | 16,594 | 20,208 | 36,802 | not allocated | Pack = 20,208 for the 380-گرمی jar (270 cc useful, correctly sized for 250 g of sauce at ~1.15 g/ml) WITH lid included. Glass alone costs ~1.2x the ingredients it holds — this format is packaging-led, not recipe-led… |
| 40 g cup | 2,655 | 3,500 | 6,155 | not allocated | Pack = 3,500 for a 45 ml PP cup WITH a snap lid, from a 3,000-piece carton. Packaging is ~57% of the unit cost — by far the worst pack-to-product ratio of the four. If the design needs a FOIL seal instead of a snap lid… |
| 4 kg PET jug | 265,500 | 19,840 | 285,340 | not allocated | Pack = 17,600 jug + 2,240 lid = 19,840. Packaging falls to ~7% of the unit cost — the foodservice format is the one where the recipe, not the pack, sets the cost, and the only one where a reduced-sugar reformulation… |
classic: 6,638 toman per 100 g. per 100 g: sugar 35 g x 119,850/kg = 4,195; fresh red chili 15 g x 84,000/kg = 1,260; vinegar 8 g x 70,000/kg = 560; fresh garlic 3 g x 139,000/kg = 417; starch 2 g x 36,500/kg = 73; water 37 g = 0. Subtotal 6,505. Divide by (1 - 0.02) process loss -> 6,638 toman per 100 g. Sensitivity: swapping the retail 3 L vinegar (70,000/L) for the acetic-acid floor (17,872/L) gives 6,212. Swapping market sugar (119,850) for the regulated ex-factory 95,000 removes 870 toman per 100 g on the pre-loss subtotal (888 after the 2% loss, taking the recipe to 5,750). Sugar alone is 64% of the ingredient cost.
reduced sugar: 5,905 toman per 100 g. per 100 g: sugar 18 g x 119,850/kg = 2,157; sweetener blend as sucralose 6 g x 220,000/kg = 1,320; fresh red chili 15 g x 84,000/kg = 1,260; vinegar 8 g x 70,000/kg = 560; fresh garlic 3 g x 139,000/kg = 417; starch 2 g x 36,500/kg = 73; water 48 g = 0. Subtotal 5,787. Divide by (1 - 0.02) -> 5,905 toman per 100 g. Saving vs classic: 732 toman per 100 g (11%).
The label-and-carton column is priced only for the 400 g bottle run (label 2,800 + carton 2,842 per unit); the cup and jug would need their own unit counts, so it is left unallocated for them. The census converts millilitres to grams at 1.25 g/ml (a sugar syrup); the packaging supplier's 1.15 g/ml in the jar note is its own fill assumption and is not used anywhere else.
What the shelf pays (census chain prices, one price per shop) and the legal margin ladder
| pack | shelf price, toman | per 100 g | note | |
|---|---|---|---|---|
| Delveseh green 470 g | 105,000 | 22,340 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller |
| Delveseh original 470 g (the research model's basis: VegKala 105,000; a single undated adakpack.com listing shows 55,000) | 195,750 | 41,649 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 2 of 5 sellers; 1 aggregator reading set aside (245,000) |
| Delveseh original 540 g | 105,000 | 19,444 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller |
| Delveseh original 4 kg | 1,480,000 | 37,000 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 1 of 2 sellers; 2 aggregator readings set aside (749,500, 1,480,000) |
| Delveseh original 7 kg | 1,470,000 | 21,000 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller; 1 aggregator reading set aside (659,000) |
| Delpazir original 454 g | 365,000 | 80,396 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 1 of 6 sellers |
| Delpazir original 570 g | 330,000 | 57,895 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 1 of 4 sellers; 3 aggregator readings set aside (330,000, 2,256,000, 2,256,000) |
| Delpazir original 3.6 kg | 894,000 | 24,833 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller |
| Kaleh Pro (zero-sugar) 330 g | 220,000 | 66,667 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 1 of 6 sellers; 7 aggregator readings set aside (111,250, 134,000, 148,500) |
| Kaleh original 400 g | 255,000 | 63,750 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 1 of 10 sellers; 4 aggregator readings set aside (197,000, 229,500, 255,000) |
| Kaleh original 8 kg | 1,929,000 | 24,112 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller; 2 aggregator readings set aside (1,770,000, 1,770,000) |
| Kaleh original 9 kg | 1,490,000 | 16,556 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller |
| Mahram garlic 320 g | 160,000 | 50,000 | MEASURED 2026-09-05/09 | chain or marketplace shelf, 1 of 1 seller |
| Mahram original 8 kg | 2,100,000 | 26,250 | MEASURED 2026-09-05/09 | brand or reseller listings, 1 seller |
| Delveseh original 4 kg, Adak Pack trade listing | 990,000 | 24,750 | MEASURED undated | trade channel (B2B foodservice shop), one listing; a trade price, so only VAT sits between it and the factory |
| Bijan ketchup 8 kg jug (foodservice benchmark) | 1,070,000 | 13,375 | MEASURED undated | Not a chili sauce, included as the large-format foodservice price anchor. |
| Bijan single-serve ketchup sachet 20 g x 250 | 1,200,000 | 24,000 | MEASURED 2026-09-09 | 4,800 toman per filled 20 g sachet. The single-serve benchmark for the 40 g cup format. |
| margin rule | value | note | |
|---|---|---|---|
| Implied ex-factory price backed out of shelf, Delveseh 470 g on the chain median | 141,234 T | CONVERTED | Shelf 195,750 (median of the chain listings) ÷ 1.10 VAT ÷ 1.26 = 141,234; the VegKala-basis row below uses 105,000 for the same pack. |
| Sauce — retailer (خردهفروشی) maximum coefficient | 14% | MEASURED | Row 25 verbatim: «انواع کمپوت، کنسرو غیر گوشتی، سس، مربا، کشک، ترشیجات و موارد مشابه | ۳ | ۱۴». Legal MAXIMUM covering profit AND costs, applied to the invoice purchase price. Previous decree (1385) had sauce retail at… |
| Sauce — wholesaler (عمدهفروشی) maximum coefficient | 3% | MEASURED | Same row 25. Unchanged from the 1385 decree. Karpack's trade blog (1404-09-10) reports real food wholesalers running at ~3% — i.e. wholesalers sit AT the cap. |
| Sauce — distribution company (شرکت پخش) maximum coefficient | 12% | MEASURED | گروه سوم: «انواع کمپوت، کنسرو غیرگوشتی، سس، رب، مربا، کشک، ترشیجات و موارد مشابه». Full ladder: group 1 10%, group 2 11%, group 3 12% (sauce), group 4 13%, group 5 14%. §8: identical cap for استانی / منطقهای / سراسری —… |
| Total legal markup ceiling, ex-factory to shelf | 26% | MEASURED | §10: total added from producer price to consumer = پخش/عمده + خرده ONLY. Extra intermediaries are illegal and double-applying coefficients is banned. For sauce: 12% + 14% = 26%. §24 lets a chain store buying direct from… |
| Online stores (incl. Digikala) — margin cap | 26% | MEASURED | §25: «فروشگاههای مجازی در عرضه کالا در صورت خردهفروشی به مصرفکنندگان همانند موارد لحاظ شده برای فروشگاههای زنجیرهای میباشند» — an online store retailing to consumers is capped exactly like a chain store. |
| Digikala seller commission — supermarket/grocery category | — | ASSUMED | NULL. seller.digikala.com, selleracademy.digikala.com and digikala.com all geo-block non-Iranian IPs (403 / «دسترسی فقط از داخل ایران»). No third party reproduces a supermarket row. |
| Digikala average seller commission, most categories | 7% | CLAIMED | «میانگین کمیسیون در بسیاری از گروههای کالایی حدود ۷ درصد است». WEAKEST figure here — the page was never opened. Third-party table (mixin.ir, Nov 2024) gives نوشیدنی 10%, گل و مواد غذایی تازه 5.5%, آجیل و تنقلات 10%… |
| Okala seller commission | — | ASSUMED | NULL. Okala publishes no seller commission; its commercial contract is with the supermarket, not with a product seller. |
| VAT on packaged sauce | 10% | REPORTED | General VAT is 10% for 1404 and 1405. سس / رب / کنسرو / سرکه are ABSENT from the ماده ۹ exempt list (which covers milk, cheese, yogurt, eggs, flour and bread, meat, rice and legumes, edible oils, infant formula… |
| Supermarket retail margin, actual practice | 20% | REPORTED | «به طور متوسط سود ماهانه سوپرمارکت حدود ۲۰ درصد است… ۱۵ تا ۲۰ درصد [mid-income areas]… ۲۵ تا ۳۰ درصد [higher-income]». NINE YEARS STALE and above the legal 14% cap. Use only as a sanity check on what shops actually… |
| Sauce production line CAPEX (build instead of toll) | — | REPORTED | «حداقل بودجه ۷۰۰ میلیون تومان را باید در اختیار داشته باشید» — 700,000,000 toman minimum for a sauce line. Nearly two years stale; included because no toll rate could be sourced, so this is the only conversion-side… [About USD 3,091 at the free-market rate; an old minimum figure, not a quote.] |
| Implied ex-factory price backed out of shelf — Kaleh 400 g | 183,983 T | CONVERTED | Shelf 255,000 ÷ 1.10 VAT ÷ 1.26 (12% distributor + 14% retail, additive) = 183,983 toman implied ex-factory, the ladder used throughout this page. |
| Implied ex-factory price backed out of shelf — Delveseh 470 g, VegKala 105,000 basis | 75,758 T | CONVERTED | Shelf 105,000 ÷ 1.10 VAT ÷ 1.26 (12% distributor + 14% retail, additive) = 75,758 toman implied ex-factory, the ladder used throughout this page. |
| Implied ex-factory price backed out of shelf — Delveseh 4 kg | 1,067,821 T | CONVERTED | Shelf 1,480,000 ÷ 1.10 VAT ÷ 1.26 (12% distributor + 14% retail, additive) = 1,067,821 toman implied ex-factory, the ladder used throughout this page. |
Named co-packers
- مهان لیان (Mahan Lian) CLAIMED Explicitly offers Private Label including سس: «تولیدکننده تخصصی مربا، سس و محصولات برند خصوصی». Factory in البرز، شهرک صنعتی نظرآباد; claims 50,000 bottles/day, ISO + HACCP. Contact +98 26 4533 0851… page
- فرآورده های زرینه طعم (brand پسند) CLAIMED «همکاری خود را به صورت پرایوت لیبل در ایران آغاز نمود» (since 2009). قزوین، شهرک صنعتی لیا, est. 1386. Already produces سس گوجهفرنگی تند/معمولی, رب, سرکه, ترشی, کشک. Contact 028-33455085 /… page
- کهن طعم (Kohan Taam) CLAIMED «ما امکان تولید با برند اختصاصی شما (Private Label) را فراهم کردهایم». Aseptic tomato paste Brix 36-38 in 220 kg drums aimed at sauce/ketchup makers — an INPUT supplier to sauce co-packing rather… page
- فوداتیس (Foodatis) CLAIMED Tehran, ~2,000 m² plant with sauce lines, thermoforming and a full lab. Does NOT advertise private label — listed as a capability lead, not a confirmed co-packer. page
- Regulatory note MEASURED Contract production in Iran requires a پروانه ساخت ظرفیت خالی (تولید قراردادی) from معاونت غذا و دارو, applied for through the TTAC system. The fee amount is not published. page
30 inputs, 23 priced, and what could not be sourced
| input | toman / unit | label · as of | |
|---|---|---|---|
| Sugar, white, wholesale 20 kg bulk | 119,850 / kg | MEASURED 2026-09-09 | source |
| Sugar, white, regulated ex-factory bulk (فله درب کارخانه) | 95,000 / kg | REPORTED 1405-02-19 | source |
| Sugar, white, retail 1 kg | 125,000 / kg | REPORTED 1405-06-16 | source |
| Glucose syrup (گلوکز مایع), industrial bulk | — / kg | ASSUMED undated | not published on any page opened |
| Glucose syrup, retail small pack (reference only) | 335,385 / kg | MEASURED 2026-09-09 | source |
| Red chili, fresh hot pepper, wholesale | 84,000 / kg | MEASURED week 9-15 Shahrivar 1405 | source |
| Red chili powder, dried, grade 1 Sabzevar, >100 kg | 320,000 / kg | MEASURED 1405-06-18 | source |
| Red chili, dried Iranian (Sabzevar), 1 kg min | 390,000 / kg | MEASURED 1405-06-18 | source |
| Vinegar, white, cheapest bulk retail (3 L) | 70,000 / L | MEASURED 2026-09-09 | source |
| Acetic acid 99.85%, ex-factory | 162,470 / kg | MEASURED 1405-06-03 | source |
| Vinegar 11% acidity — acid-cost floor (derived) | 17,872 / L | ASSUMED 2026-09-09 | derived: 0.11 kg acetic acid x 162,470 t |
| Garlic, fresh without stems, wholesale | 139,000 / kg | MEASURED week 9-15 Shahrivar 1405 | source |
| Garlic powder, grade 1 Hamedan, >100 kg | 560,000 / kg | MEASURED 1405-06-18 | source |
| Starch, wheat, 25 kg sack | 36,500 / kg | MEASURED 1404-12-10 | source |
| Starch, corn, retail 500 g | 198,000 / kg | MEASURED 2026-09-09 | source |
| Modified starch (نشاسته اصلاح شده) | — / kg | ASSUMED undated | not published on any page opened |
| Sucralose, food grade 99% | 220,000 / kg | MEASURED 2026-09-09 | source |
| Stevia, pure industrial | — / kg | ASSUMED undated | source |
| Salt, refined food grade | — / kg | ASSUMED undated | not searched |
| 400 cc PET sauce bottle (no cap) | 3,800 / unit | MEASURED undated | source |
| Flip-top cap, 28 mm (اردکی) | 400 / unit | MEASURED undated | source |
| Glass jar for 250 g of sauce, WITH lid | 20,208 / unit | MEASURED undated | source |
| Single-serve sauce cup 45 ml, WITH snap lid | 3,500 / unit | MEASURED undated | source |
| Heat-seal FOIL lidding for the single-serve cup | — / unit | ASSUMED undated | no published price found |
| 4000 cc PET jug (no lid) | 17,600 / unit | MEASURED undated | source |
| Lid for the 4000 cc jug, دهانه 120 فانوسی | 2,240 / unit | MEASURED undated | source |
| Self-adhesive label, 5 cm circle, offset, 1,000-piece run | 2,800 / unit | MEASURED undated | source |
| Roll label (لیبل رولی) per unit, production basis | — / unit | ASSUMED undated | source |
| Shipping carton, 3-ply 25x25x15 | 34,100 / unit | MEASURED undated | source |
| Co-packing / contract manufacturing rate for sauce (کارمزد تولید) | — / kg | ASSUMED undated | no published rate found on any of ~14 si |
- Glucose syrup (گلوکز مایع) industrial bulk price — NULL and the largest gap. Kaleh lists glucose as the FIRST ingredient of its Thai chilli sauce, so a real formulation is glucose-led, not sucrose-led, and this model…
- Co-packing / contract manufacturing rate — NULL. No Iranian sauce plant publishes a per-kg or per-bottle toll rate. The isanat.com sauce feasibility study names an investment-cost chapter but the numbers sit behind the…
- Modified starch (نشاسته اصلاح شده) — NULL. Abtin Chem and Chemibazar both list it, both quote-on-request. Substituted with MEASURED plain wheat starch at 36,500/kg, which understates the line.
- Roll label (لیبل رولی) and shrink sleeve per unit — NULL, and this is the number a production model actually needs. Tehran Print quotes on request; Iranian Pack publishes no unit price and sets a 100,000-piece minimum…
- Shipping carton basis — the 34,100 toman 3-ply 25x25x15 from Carton Bank is MEASURED but its basis is ambiguous (the page prints one number while the title says «بسته 20 عددی» and never states per-عدد or per-بسته).…
- Heat-seal FOIL lid for the 40 g cup — NULL. Every priced cup found uses a snap/hinged plastic lid. A foil-sealed dip cup needs lidding film plus a sealing head, neither priced.
- Digikala seller commission for the supermarket/grocery category — NULL. seller.digikala.com, selleracademy.digikala.com and digikala.com all geo-block non-Iranian IPs (403 / «دسترسی فقط از داخل ایران»), and no third…
- The VAT conclusion for sauce is drawn BY ABSENCE from the ماده ۹ exempt list, not from an affirmative official line naming سس. No سازمان امور مالیاتی PDF listing sauce explicitly was reached.
- Stevia — NULL. The only page carrying a figure (rawsweetland.com) fails TLS with an expired certificate and could not be opened.
- Salt — NULL, not priced. Delveseh specifies 2.25%; the line is under 1% of ingredient cost.
- Wholesale-quantity discounts are NOT reflected in ANY packaging line. Every packaging source is a small-quantity webshop, not a factory quote: Khavidak's 400 ml bottle at 3,800 toman sits against roughly 1,500-1,750…
- No packaging page in the entire sweep displayed a date. All are 'no date shown'; the only temporal anchor is the 2026-09-09 access date.
- WebSearch budget for the session was exhausted partway through (200/200), so later lines were chased by direct page fetch only. Apify is also over its monthly hard limit.
The sugar label
Iran's traffic-light label, the one rule that shapes the shelf
Read from the IFDA labelling ruling. Of the 37 made-in-Iran packs, 21 show no readable panel; of those that do, 6 read amber, 8 red, 1 green, and 1, Kaleh Pro (zero-sugar), carries no sugar colour at all under the sweetener rule. Measured on this census rather than assumed: across 364 world packs with a panel figure the median is 38.9 g sugar per 100 g (quartiles 30.0–46.0), and 84% sit above Iran's 22.5 g red line. MEASURED
| rule | what it says | label · date | |
|---|---|---|---|
| Iran's traffic-light nutrition label (نشانگر رنگی تغذیهای / چراغ راهنمای تغذیهای) — SOLID foods, thresholds per 100 g. This is the table a sweet chili sauce is judged against. | قند (sugar): green ≤5 g | amber >5 and ≤22.5 g | red >22.5 g per 100 g, or >27 g per portion. چربی کل (total fat): green ≤3 g | amber >3 and ≤17.5 g | red >17.5 g, or >21 g per portion. نمک بر حسب (کلرید سدیم) (salt as NaCl): green ≤0.3 g | amber >0.3 and ≤1.5 g | red >1.5 g, or >1.8 g per portion. اسیدهای چرب ترانس: green ≤0.5 g | amber >0.5 and ≤2 g | red >2 g, or >2 g per portion. Hosted by معاونت غذا و دارو دانشگاه علوم پزشکی ایلام; the pages carry the IFDA letterhead, ruling number and date. pdftotext mangles the digits in this file (renders 22.5 as '44.4' and 17.5 as '19.4'); the numbers above were read off a 150 dpi render of page 8. | MEASURED 2015-06-13 | source |
| Traffic-light thresholds — LIQUID foods, per 100 ml (جدول شماره 2), and the rule that decides which table a sauce is judged by. | Liquids per 100 ml: قند green ≤2.5 / amber ≤11.25 / red >11.25 (portion >13.5); چربی کل green ≤1.5 / amber ≤8.75 / red >8.75 (portion >10.5); نمک green ≤0.3 / amber ≤0.75 / red >0.75 (portion >0.9); ترانس green ≤0.5 / amber ≤2 / red >2. Deciding rule, verbatim: 'نوشیدنیها و کلیه مواد غذائی که بر اساس میلی لیتر عرضه می شوند از جدول مایعات تبعیت می کند' and 'مواد غذائی و کلیه مواد غذائی که به طور معمول براساس گرم عرضه… | MEASURED 2026-09-06 | source |
| The escape hatch the IFDA guideline itself provides: a product sweetened with artificial or diet sweeteners does NOT get a sugar colour at all — it declares the sweetener by weight, uncoloured. | Rule 10 of نکات تکمیلی, verbatim: 'محصولات دارای قند های مصنوعی و شیرین کننده های رژیمی باید بجای ارزیابی مقدار ورنگ قند میزان شیرین کننده در سهم (سهم) بدون رنگ مطابق مثال زیر درج شود:' followed by the boxed format 'حاوی ... گرم ( نام شیرین کننده )'. | MEASURED 2026-09-06 | source |
| Other operative rules on the same page of the IFDA labelling ruling. | Item 3: 'درج نشانگرهای راهنمای تغذیه ای بر روی محصولات شکر، قند، نمک، آب مجاز نیست' (the indicator may NOT be printed on sugar, salt or water). Item 4: mandatory on oil, milk and butter. Item 6: not mandatory where the printable surface is under 10 cm2 — it then goes on the secondary packaging. Item 7: does not apply to bulk (فله) products sold into another trade or industry. Item 1: the indicator is part of the… | MEASURED 2026-09-06 | source |
| Which sweeteners (سوکرالوز / استویا / اریتریتول / آسهسولفام) are approved for use in SAUCES in Iran. | NOT ESTABLISHED. The operative instrument is استاندارد ملی ایران 740 'افزودنیهای خوراکی مجاز' (1398 revision), which is Codex-GSFA-aligned and category-indexed; I could not obtain its text (INSO's free-standards portal and the Scribd copy both require a login). The only Iranian evidence I could read is indirect: the IFDA labelling ruling above explicitly contemplates and prescribes labelling for 'محصولات دارای قند… Do not let the report state that any specific sweetener is approved for sauces in Iran. The right next step is to obtain INSO 740 (1398) and read food category 12.6, or to read the ingredient panel of an existing Iranian diet/sugar-free sauce or jam that carries a پروانه ساخت. | UNVERIFIED 2026-09-06 | source |
| The پروانه ساخت (manufacturing licence) dossier: what IFDA actually requires, and the system it goes through. | Nine documents, per IFDA directive 675/134618/د dated 1401/10/12: (1) written request addressed to معاونت غذا و دارو / the district health network; (2) the four-page typed application form completed by the مسئول فنی (technical manager); (3) the label and packaging artwork, compliant with ماده 11 قانون مواد خوراکی، آشامیدنی، آرایشی و بهداشتی; (4) a certified copy of the TRADEMARK REGISTRATION CERTIFICATE (تصدیق ثبت… A university food-and-drug deputy page reproducing the national directive verbatim, not the directive PDF itself. Note the load-bearing item: a registered Iranian trademark is a PRECONDITION of the manufacturing licence. | REPORTED 2023-01-02 | source |
| IFDA's own labelling rule on the trade name. | The product trade name must appear on the main panel in Persian ('نام تجاري فرآورده در صفحه اصلي به زبان فارسي'), and for IMPORTED products the trade name must additionally be written in Persian on the label ('براي فرآورده های وارداتي لازم است نام تجاري بصورت فارسي نیز برروي برچسب نوشته شود'). Trade names that could mislead the consumer about the nature or characteristics of the product are prohibited. fda.gov.ir refused direct fetches in this session ('Socket is closed'), so this is from snippets and third-party reproductions rather than the page itself. The net position — Latin script is not banned from the label, but a Persian trade name on the main panel is mandatory — is consistent across all three sources. | REPORTED 2015-10-14 | source |
The Iranian shelf
All 58 Iranian packs, one row each
Made in Iran first, then imports, then unbranded listings. Price is the median across chain or marketplace sellers per unit pack (all sellers where no chain lists it), in toman, with the dollar per 100 g at both exchange rates; packs declared in millilitres are converted at 1.25 g/ml. The traffic-light colour is Iran's own front-of-pack sugar rule (solids green ≤5 g, amber ≤22.5 g, red above per 100 g; liquids ≤2.5 / ≤11.25 per 100 ml); a pack sweetened with sweeteners carries no colour. Uses show the quote and where it came from.
All 58 Iranian packs, one row each
| brand | content | format · evidence | price | sugar /100 g | use · quote | sellers | |
|---|---|---|---|---|---|---|---|
| Abizh original · iran-made | 500 g | plastic (PET) bottle deep read (product photography / spec table): clear plastic squeeze/pour bottle, black flip-top cap… | unpriced | — no panel read | burger / sandwichHot dog / sausage in a bungrill / bbqdipBase sauce for cookingGeneral all-purpose table + cooking… “Burger — brand's own gallery ad (drip over a burger bun)” — deep read of abizh|hot (label… | Digikala, Emalls 2 listings · 31 ratings |
| Ashineh original · iran-made | 7.2 kg | bulk tub, bucket or jug pack photo: photo: tub or bucket, lid; White plastic bucket/tub with white lid; large size; contents not… | 1,148,000 T · $0.07 free · $0.10 official /100 g brand or reseller listings, 1 seller | — no panel read | none stated | یارا فود 1 listing |
| Bijan original · iran-made | 20 g | sachet / portion pack pack photo: photo: sachet, not visible; single sachet shown at an angle; green chili icon and abstract C… | unpriced | — no panel read | none stated | Emalls 1 listing |
| Delveseh original · iran-made | 40 g | sachet / portion pack size implies: 40 g | unpriced | — no panel read | dipfried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwich “دیپ چیلی تای قرمز | دیپ چیلی” — this pack's listing title | delveseh.com, صنایع غذایی دلوسه 2 listings |
| Delveseh original · iran-made | 320 g | plastic (PET) bottle pack photo: photo: PET bottle (rigid, screw cap), screw cap; cream/tan cap with repeating small red heart… | unpriced | — no panel read | fried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwichماکارونی / پاستا “مرغ سوخاری / انواع سوخاری (fried chicken and other fried items) — brand's own…” — deep read of delveseh|bulk-foodservice… | Digikala, Emalls 3 listings · 95 ratings |
| Delveseh original · iran-made | 370 g | plastic (PET) bottle pack photo: photo: PET squeeze bottle (soft, flip cap), flip-top cap; distinctive red pointed flip-top nozzle… | unpriced | — no panel read | fried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwichماکارونی / پاستا “مرغ سوخاری / انواع سوخاری (fried chicken and other fried items) — brand's own…” — deep read of delveseh|bulk-foodservice… | Digikala, Emalls, Torob 3 listings · 4 ratings |
 | Delveseh original · iran-made | 400 g | plastic (PET) bottle same family (pack photo): same product line: the 470 g pack was read as plastic (PET) bottle | unpriced | — no panel read | fried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwichماکارونی / پاستا “مرغ سوخاری / انواع سوخاری (fried chicken and other fried items) — brand's own…” — deep read of delveseh|bulk-foodservice… | Tapsi Shop 1 listing |
| Delveseh green · iran-made | 470 g | plastic (PET) bottle deep read (product photography / spec table): PET squeeze bottle with green flip-top cap (470 g); HDPE/LDPE… | 105,000 T · $0.10 free · $0.14 official /100 g brand or reseller listings, 1 seller | 27 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | saladfried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwich “سبز دلوسه - 470 گرم | سس سالاد 470 گرم چیلی تای سبز دلو” — this pack's listing title | Digikala, Emalls, Torob 7 listings |
| Delveseh original · iran-made | 470 g | plastic (PET) bottle pack photo: photo: PET bottle (rigid, screw cap), screw cap; cream/tan screw cap; heart-shaped brand badge… | 195,750 T · $0.18 free · $0.26 official /100 g chain or marketplace shelf, 2 of 5 sellers; 1 aggregator reading set aside (245,000) | — no panel read | fried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwichماکارونی / پاستا “مرغ سوخاری / انواع سوخاری (fried chicken and other fried items) — brand's own…” — deep read of delveseh|bulk-foodservice… | Basalam, مواد غذایی و بهداشتی خان, Digikala 19 listings · 1,794 ratings |
| Delveseh original · iran-made | 540 g | plastic (PET) bottle same family (pack photo): same product line: the 470 g pack was read as plastic (PET) bottle | 105,000 T · $0.09 free · $0.12 official /100 g brand or reseller listings, 1 seller | — no panel read | fried chicken / سوخاریchicken / مرغfries / سیبزمینیpizzaburger / sandwichماکارونی / پاستا “مرغ سوخاری / انواع سوخاری (fried chicken and other fried items) — brand's own…” — deep read of delveseh|bulk-foodservice… | Digikala, Emalls, Okala 10 listings · 339 ratings |
| Delveseh original · iran-made | 4 kg | bulk tub, bucket or jug pack photo: photo: gallon jug, screw cap; large jug with carry handle for foodservice/bulk use; website… | 1,480,000 T · $0.16 free · $0.23 official /100 g chain or marketplace shelf, 1 of 2 sellers; 2 aggregator readings set aside (749,500, 1,480,000) | — no panel read | noodles / rice “4 کیلوگرم (cross-shelf price aggregation) | سس چیلی ت” — this pack's listing title | AdakPack, Digikala, Emalls 13 listings · 8 ratings |
| Delveseh green · iran-made | 7 kg | bulk tub, bucket or jug pack photo: photo: tub or bucket, lid; Green Chilli Thai Sauce; large bucket with green lid; white plastic… | unpriced | 27 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | none stated | delveseh.com, صنایع غذایی دلوسه 2 listings |
| Delveseh original · iran-made | 7 kg | bulk tub, bucket or jug pack photo: photo: gallon jug, screw cap; Large foodservice jug, 4L with handle and blue screw cap, Persian… | 1,470,000 T · $0.09 free · $0.13 official /100 g brand or reseller listings, 1 seller; 1 aggregator reading set aside (659,000) | — no panel read | none stated | Emalls, delveseh.com, بازار انبارنفت 5 listings |
| Delpazir original · iran-made | 454 g | plastic (PET) bottle same family (deep read of the 515 g pack, same line): Clear PET squeeze bottle, 515 g / 18.2 oz, green… | 365,000 T · $0.35 free · $0.50 official /100 g chain or marketplace shelf, 1 of 6 sellers | — no panel read | fries / سیبزمینیdippizzaburger / sandwichchicken / مرغgrill / bbq “Dip for fries / سیبزمینی سرخکرده — brand copy, and the single most repeated…” — deep read of delpazir|garlic (label… | آدجابازار, آناشف, دیجی سیمیا 9 listings · 19 ratings |
| Delpazir garlic · iran-made | 515 g | plastic (PET) bottle deep read (product photography / spec table): Clear PET squeeze bottle, 515 g / 18.2 oz, green screw-flip… | unpriced | 1 g converted from a per-serving panel with the stated serving mass green, ≤5 g/100 g | Chilli Garlicfries / سیبزمینیdippizzaburger / sandwichchicken / مرغ “Chilli Garlic” — printed on the pack | Digikala 1 listing · 8 ratings |
| Delpazir original · iran-made | 570 g | plastic (PET) bottle same family (deep read of the 515 g pack, same line): Clear PET squeeze bottle, 515 g / 18.2 oz, green… | 330,000 T · $0.26 free · $0.36 official /100 g chain or marketplace shelf, 1 of 4 sellers; 3 aggregator readings set aside (330,000, 2,256,000, 2,256,000) | — no panel read | fries / سیبزمینیdippizzaburger / sandwichchicken / مرغgrill / bbq “Dip for fries / سیبزمینی سرخکرده — brand copy, and the single most repeated…” — deep read of delpazir|garlic (label… | آدجابازار, آناشف, دیجی سیمیا 12 listings · 53 ratings |
| Delpazir original · iran-made | 3.6 kg | bulk tub, bucket or jug pack photo: photo: tub or bucket, lid; Persian/Farsi labeling; red lid on white plastic tub; visible chili… | 894,000 T · $0.11 free · $0.15 official /100 g brand or reseller listings, 1 seller | — no panel read | none stated | Divar classified… 1 listing |
 | Famila original · iran-made | 460 g | glass bottle pack photo: photo: glass bottle, screw cap; Gold/tan screw cap; visible chili pieces in red sauce; Persian… | unpriced | — no panel read | none stated | hotrogroup.com 1 listing |
| Kaleh original · iran-made | 260 g | glass bottle pack photo: photo: glass bottle, screw cap; Persian label with checkered band design | unpriced | 32 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | spring rollsfries / سیبزمینیdipfried chicken / سوخاریchicken / مرغpizza “اسپیرینگ رول / spring rolls dipped (brand's own video)” — deep read of kaleh|bulk-foodservice… | Digikala, Okala 3 listings · 534 ratings |
| Kaleh Pro (zero-sugar) · iran-made | 330 g | plastic (PET) bottle deep read (product photography / spec table): Upright red plastic squeeze bottle with a black top-mounted… | 220,000 T · $0.29 free · $0.42 official /100 g chain or marketplace shelf, 1 of 6 sellers; 7 aggregator readings set aside (111,250, 134,000, 148,500) | 0 g converted from a per-serving panel with the stated serving mass no colour (sweetener rule) | chicken / مرغgrill / bbqnoodles / ricesaladfried chicken / سوخاریspring rolls “Chicken fillet / grilled chicken (فیله مرغ، مرغ) — brand ad and zerocalories.ir” — deep read of kaleh|zero-sugar (label… | Basalam, امیرمارکت تهران, حامی شهر 19 listings · 147 ratings |
| Kaleh original · iran-made | 400 g | plastic (PET) bottle deep read (product photography / spec table): 400 g clear PET flask/round bottle ('دایرهای' at retail)… | 255,000 T · $0.28 free · $0.40 official /100 g chain or marketplace shelf, 1 of 10 sellers; 4 aggregator readings set aside (197,000, 229,500, 255,000) | 32 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | noodles / ricespring rollsfries / سیبزمینیdipfried chicken / سوخاریchicken / مرغ “- 400 گرم (cross-shelf price aggregation) | سس چیلی ت” — this pack's listing title | Basalam, آجیل و خشکبار بابات, آدجابازار 24 listings · 1,511 ratings |
| Kaleh original · iran-made | 8 kg | bulk tub, bucket or jug pack photo: photo: tub or bucket, lid; white bucket/pail with red snap lid and red carry handle for… | 1,929,000 T · $0.11 free · $0.15 official /100 g brand or reseller listings, 1 seller; 2 aggregator readings set aside (1,770,000, 1,770,000) | 32 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | none stated | Emalls, بازار انبارنفت, شیریک ساپلای 3 listings |
| Kaleh original · iran-made | 9 kg | bulk tub, bucket or jug pack photo: photo: tub or bucket, lid; Red lid with spout dispenser; white plastic tub; Persian/Farsi label… | 1,490,000 T · $0.07 free · $0.10 official /100 g brand or reseller listings, 1 seller | 32 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | none stated | Torob, kalleh.com, بازار انبار نفت 4 listings |
 | Liberty original · iran-made | 450 g | plastic (PET) bottle same family (pack photo): same product line: the 595 گرم pack was read as plastic (PET) bottle | unpriced | — no panel read | دورهمیشامpizzaburger / sandwichهاتداگ / hot dogsalad “دورهمی — the get-together / friends round (brand's own recurring hook)” — deep read of liberty|original (label… | Digikala 1 listing |
| Liberty green · iran-made | 595 g | not seen | unpriced | — no panel read | none stated | Digikala 2 listings |
| Liberty original · iran-made | 595 g | plastic (PET) bottle pack photo: photo: PET squeeze bottle (soft, flip cap), flip-top cap; Persian text visible on label | unpriced | — no panel read | Dressingدورهمیشامpizzaburger / sandwichهاتداگ / hot dog “Dressing” — printed on the pack | Digikala 1 listing · 2 ratings |
| Mahram garlic · iran-made | 220 g | glass bottle same family (deep read of the brand's other sizes, same line): Glass bottle, 320 g, shelf-stable; 12 bottles… | unpriced | 20 g converted from a per-serving panel with the stated serving mass amber, 5–22.5 g/100 g | fries / سیبزمینیdippizzaPasta / macaroni / lasagnefried chicken / سوخاریchicken / مرغ “French fries / سیبزمینی سرخکرده dip — the single most repeated pairing in the…” — deep read of mahram|garlic (label… | Digikala 2 listings · 193 ratings |
| Mahram garlic · iran-made | 320 g | glass bottle deep read (product photography / spec table): Glass bottle, 320 g, shelf-stable; 12 bottles per carton.… | 160,000 T · $0.22 free · $0.31 official /100 g chain or marketplace shelf, 1 of 1 seller | 20 g converted from a per-serving panel with the stated serving mass amber, 5–22.5 g/100 g | fries / سیبزمینیdippizzaPasta / macaroni / lasagnefried chicken / سوخاریchicken / مرغ “French fries / سیبزمینی سرخکرده dip — the single most repeated pairing in the…” — deep read of mahram|garlic (label… | Digikala 2 listings · 311 ratings |
| Mahram original · iran-made | 8 kg | bulk tub, bucket or jug listing title / size text: سس تای مهرام ۸ کیلویی دبه رستورانی | 2,100,000 T · $0.12 free · $0.16 official /100 g brand or reseller listings, 1 seller | 20 g converted from a per-serving panel with the stated serving mass amber, 5–22.5 g/100 g | none stated | دولتشاه هورکا 1 listing |
| Mainz original · iran-made | 250 g | glass bottle deep read (product photography / spec table): 250 g clear glass bottle, Mainz embossed in the glass, black… | 86,900 T · $0.15 free · $0.22 official /100 g chain or marketplace shelf, 1 of 1 seller | 20 g converted from a per-serving panel with the stated serving mass amber, 5–22.5 g/100 g | fries / سیبزمینیfried chicken / سوخاریchicken / مرغpizzaburger / sandwichماکارونی “سیبزمینی سرخکرده — fries (the single most-repeated pairing on the review wall)” — deep read of mainz|garlic (label… | Digikala, Ofogh Koorosh 5 listings · 164 ratings |
| Masis original · iran-made | 3 kg | bulk tub, bucket or jug pack photo: photo: tub or bucket, lid; White plastic wide-mouth bucket with black snap/screw lid; large… | 291,000 T · $0.04 free · $0.06 official /100 g brand or reseller listings, 1 seller | — no panel read | none stated | یارا فود 1 listing |
| Pili Pili original · iran-made | 250 g | glass bottle deep read (product photography / spec table): Retail glass bottle/jar, 250 g, single size | 229,900 T · $0.41 free · $0.57 official /100 g chain or marketplace shelf, 1 of 5 sellers | 11 g 14 g/100 ml on the panel; 11 g/100 g at 1.25 g/ml; red on the liquids table amber, 5–22.5 g/100 g | fries / سیبزمینیkebabgrill / bbqpizzafried chicken / سوخاریburger / sandwich “سیب زمینی / fries and potatoes — first item in the retail 'موارد استفاده'…” — deep read of pili pili|garlic (label… | آدجابازار, آناشف, دیجی سیمیا 11 listings · 135 ratings |
| Pili Pili original · iran-made | 500 g | glass bottle pack photo: photo: glass bottle, screw cap; Black screw cap; orange/tan colored sauce; Persian/Arabic script… | unpriced brand or reseller listings, 1 seller | 11 g 14 g/100 ml on the panel; 11 g/100 g at 1.25 g/ml; red on the liquids table amber, 5–22.5 g/100 g | fries / سیبزمینیkebabgrill / bbqpizzafried chicken / سوخاریburger / sandwich “سیب زمینی / fries and potatoes — first item in the retail 'موارد استفاده'…” — deep read of pili pili|garlic (label… | pilipilifood.com 1 listing |
| SiSam original · iran-made | 270 g | glass bottle deep read (product photography / spec table): Squat square glass bottle with SISAM embossed in the glass… | 199,000 T · $0.33 free · $0.46 official /100 g chain or marketplace shelf, 1 of 2 sellers | 36 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | saladgeneral flavouring / table…fried chicken / سوخاریchicken / مرغseafood / shrimpfries / سیبزمینی “salad dressing (printed first on the front label: 'Salad')” — deep read of SiSam|original (label… | موبو نیک, Digikala, sisamco.com 7 listings · 25 ratings |
 | SiSam original · iran-made | 800 g | glass bottle pack photo: photo: glass bottle, screw cap; label brand reads SISAM, not SiSam; small graphic beneath… | unpriced | 36 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | saladgeneral flavouring / table…fried chicken / سوخاریchicken / مرغseafood / shrimpfries / سیبزمینی “salad dressing (printed first on the front label: 'Salad')” — deep read of SiSam|original (label… | Emalls 1 listing |
| Vinso original · iran-made | 1.7 kg | bulk tub, bucket or jug deep read (product photography / spec table): دبه — rigid plastic pail with a snap-on lid. 1.7 kg pail with a… | 310,000 T · $0.08 free · $0.11 official /100 g brand or reseller listings, 1 seller | — no panel read | fried chicken / سوخاریchicken / مرغdipfries / سیبزمینیseafood / shrimpsalad “dip for chicken nuggets and finger food (named as the classic use)” — deep read of vinso|bulk-foodservice… | آداک پک 1 listing |
| Vinso original · iran-made | 7.5 kg | jar pack photo: photo: jar (wide mouth), lid; Large bulk foodservice container with red plastic lid, secondary… | 1,539,000 T · $0.09 free · $0.13 official /100 g brand or reseller listings, 1 seller; 1 aggregator reading set aside (1,539,000) | — no panel read | Dressing “Dressing” — printed on the pack | پخش آریان, باسلام 3 listings |
American Gar | American Garden original · imported | 700 g | not seen | unpriced | — no panel read | none stated | Digikala 1 listing |
| American Green original · imported | 300 ml 375 g at 1.25 g/ml | glass bottle pack photo: photo: glass bottle, screw cap; small .ir website watermark on bottle body; visible pepper… | 54,500 T · $0.06 free · $0.09 official /100 g brand or reseller listings, 1 seller | — no panel read | none stated | hastmarket.ir 1 listing |
| American Green original · imported | 700 ml 875 g at 1.25 g/ml | glass bottle pack photo: photo: glass bottle, screw cap; diagonal Esajee's stock-photo watermark obscures the net weight… | 200,000 T · $0.10 free · $0.14 official /100 g brand or reseller listings, 1 seller | — no panel read | none stated | Emalls, hastmarket.ir, پارسه شاپ 3 listings |
| Dee Thai original · imported | 690 ml 862 g at 1.25 g/ml | glass bottle deep read (product photography / spec table): Glass/PET pour bottle. 690 ml carton dimensions 7 × 7 × 29 cm… | 399,000 T · $0.20 free · $0.29 official /100 g brand or reseller listings, 1 seller | — no panel read | fried chicken / سوخاریchicken / مرغdipspring rollsfries / سیبزمینیstir-fry “Dipping sauce for chicken / fried chicken (the explicit pack claim)” — deep read of dee thai|original… | hastmarket.ir, بازرگانی چاهه 3 listings |
| Heinz original · imported | 380 g | glass bottle pack photo: photo: glass bottle, screw cap; Classic ketchup-style bottle shape | 550,000 T · $0.64 free · $0.90 official /100 g brand or reseller listings, 1 seller | 42 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | dipseafood / shrimpspring rollsfries / سیبزمینیfried chicken / سوخاریchicken / مرغ “Dip for prawn crackers” — deep read of heinz|original (label… | پستو مارکت 1 listing |
| Heinz original · imported | 475 g | glass bottle same family (pack photo): same product line: the 380 g pack was read as glass bottle | unpriced ; 1 aggregator reading set aside (95,000) | 42 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | dipseafood / shrimpspring rollsfries / سیبزمینیfried chicken / سوخاریchicken / مرغ “Dip for prawn crackers” — deep read of heinz|original (label… | اولدوز سنتر 1 listing |
| Jufran original · imported | 330 g | glass bottle deep read (product photography / spec table): Clear glass bottle, tapered shoulder, ~330 g fill, with a… | unpriced | 21 g converted from a per-serving panel with the stated serving mass amber, 5–22.5 g/100 g | Serving Suggestiondipspring rollsfried chicken / سوخاریchicken / مرغglaze / marinade “Serving Suggestion” — printed on the pack | Emalls 1 listing |
| Pantai original · imported | 880 g | glass bottle deep read (product photography / spec table): Glass bottle 200 ml / 300 ml / 730 ml; PET bottle 200 ml / 435… | 587,500 T · $0.29 free · $0.42 official /100 g brand or reseller listings, 1 seller | 53 g red, over 22.5 g/100 g | chicken / مرغnoodles / ricefried chicken / سوخاریdipspring rollsfries / سیبزمینی “سس سوئیت چیلی برای مرغ پانتای مقدار 880 گرم | س” — this pack's listing title | Digikala, Emalls, aggregator across… 9 listings · 20 ratings |
| Pearl River Bridge original · imported | 730 g | plastic (PET) bottle deep read (product photography / spec table): Clear PET squeeze bottle with a tall red conical flip-top cap… | unpriced | 16 g 20 g/100 ml on the panel; 16 g/100 g at 1.25 g/ml; red on the liquids table amber, 5–22.5 g/100 g | dipspring rollschicken / مرغglaze / marinadegrill / bbqfries / سیبزمینی “Dipping crispy spring rolls (Amazon.ae description)” — deep read of pearl river… | Digikala 1 listing · 1 ratings |
| Prestige original · imported | 320 g | glass bottle same family (deep read of the brand's other sizes, same line): 810 g glass bottle, 12 bottles per carton… | unpriced ; 3 aggregator readings set aside (399,300, 504,000, 504,000) | 26 g 33 g/100 ml on the panel; 26 g/100 g at 1.25 g/ml; red on the liquids table red, over 22.5 g/100 g | chicken / مرغdipspring rollsglaze / marinadefries / سیبزمینیnoodles / rice “Dip for fried or roasted chicken (brand's own primary occasion, repeated on…” — deep read of prestige|bulk-foodservice… | Digikala, Emalls, رویال هایپر 5 listings · 5 ratings |
| Prestige original · imported | 810 g | glass bottle deep read (product photography / spec table): 810 g glass bottle, 12 bottles per carton (16.40 kg gross)… | 970,200 T · $0.53 free · $0.75 official /100 g brand or reseller listings, 3 sellers; 4 aggregator readings set aside (235,000, 980,000, 1,064,000) | 26 g 33 g/100 ml on the panel; 26 g/100 g at 1.25 g/ml; red on the liquids table red, over 22.5 g/100 g | chicken / مرغdipspring rollsglaze / marinadefries / سیبزمینیnoodles / rice “Dip for fried or roasted chicken (brand's own primary occasion, repeated on…” — deep read of prestige|bulk-foodservice… | Basalam, DaeeMarket, پخش محمدیه 15 listings · 2 ratings |
 | Suree original · imported | 295 ml 369 g at 1.25 g/ml | glass bottle pack photo: photo: glass bottle, twist-off metal lid; Small heat-level badge/icon present near the product… | unpriced | — no panel read | DIPPING SAUCEdipspring rollsfries / سیبزمینیchicken / مرغwings “DIPPING SAUCE” — printed on the pack | Emalls 1 listing |
| Suree zero-sugar · imported | 295 ml 369 g at 1.25 g/ml | glass bottle pack photo: photo: glass bottle, twist-off metal lid; A banner reading 'REDUCED S...' is printed above the… | unpriced | — no colour (sweetener rule) | DIPPING SAUCE “DIPPING SAUCE” — printed on the pack | Emalls 1 listing |
| Suree garlic · imported | 820 g | glass bottle pack photo: photo: glass bottle, twist-off metal lid; High-resolution photo. Label prints 'MILD' next to a… | unpriced | — no panel read | DIPPING SAUCE “DIPPING SAUCE” — printed on the pack | hastmarket.ir 1 listing |
 | Tiger original · imported | 440 ml 550 g at 1.25 g/ml | plastic (PET) bottle deep read (product photography / spec table): Recyclable plastic squeeze bottle, 440 ml (US: 18.9 fl oz).… | unpriced | 31 g 39 g/100 ml on the panel; 31 g/100 g at 1.25 g/ml; red on the liquids table red, 39.0 g/100 ml over 11.25 | fried chicken / سوخاریchicken / مرغdipspring rollsglaze / marinadegrill / bbq “Dipping sauce for spring rolls, fried chicken, tempura (retailer 'How to use?'…” — deep read of tiger|original (label… | Emalls 1 listing |
| Roza original · origin not established | 320 g | glass bottle pack photo: photo: glass bottle, twist-off metal lid; Fluted, leaf-embossed glass bottle shape; small image… | unpriced | — no panel read | chicken / مرغshelf-stable pantry condiment…salad “chicken — "مرغ" carried in the SKU name on both Digikala listings” — deep read of roza|original (label… | Emalls 1 listing |
| Roza original · origin not established | 750 g | glass bottle pack photo: photo: glass bottle, screw cap; 'NET WT.' text is visible near the bottom of the label but the… | 149,000 T · $0.09 free · $0.12 official /100 g brand or reseller listings, 1 seller | — no panel read | chicken / مرغshelf-stable pantry condiment…salad “سس سوئیت چیلی مرغ رزا - 750 گرم | سس Sweet” — this pack's listing title | Digikala, Emalls, hastmarket.ir 4 listings · 3 ratings |
| Unbranded listings original · unbranded listing | 200 g | glass bottle same family (pack photo): same product line: the 810 g pack was read as glass bottle | 150,000 T · $0.33 free · $0.47 official /100 g brand or reseller listings, 1 seller | 35 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | fried chicken / سوخاریchicken / مرغdipkebabgrill / bbqpizza “dipping sauce for سوخاری / fried chicken and fried finger food (named first in…” — deep read of khaneh… | محصولات شمال ماه تی تی 1 listing · 1 ratings |
 | Unbranded listings original · unbranded listing | 320 g | glass bottle pack photo: photo: glass bottle, twist-off metal lid; Oval 'TP' badge logo at the top of the label with small… | 220,000 T · $0.30 free · $0.43 official /100 g brand or reseller listings, 3 sellers | 35 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | noodles / ricefried chicken / سوخاریchicken / مرغdipkebabgrill / bbq “یت چیلی Thai - 320 گرم (price-comparison record)” — this pack's listing title | تهران اُرگانیک, Emalls, Khaneh Melal 10 listings |
 | Unbranded listings original · unbranded listing | 500 g | glass bottle same family (pack photo): same product line: the 810 g pack was read as glass bottle | 400,000 T · $0.35 free · $0.50 official /100 g brand or reseller listings, 1 seller | 35 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | fried chicken / سوخاریchicken / مرغdipkebabgrill / bbqpizza “dipping sauce for سوخاری / fried chicken and fried finger food (named first in…” — deep read of khaneh… | آرمه 1 listing |
 | Unbranded listings original · unbranded listing | 810 g | glass bottle pack photo: photo: glass bottle, twist-off metal lid; This image is a screenshot of a phone/browser product… | 940,548 T · $0.51 free · $0.72 official /100 g brand or reseller listings, 6 sellers | 35 g converted from a per-serving panel with the stated serving mass red, over 22.5 g/100 g | chicken / مرغfries / سیبزمینیpizzafried chicken / سوخاریdipkebab “ی تندو شیرین مناسب برای مرغ و ماهی و گوشت | سس سوییت” — this pack's listing title | ادویه جات تخصصی سپید, رزق حلال وطیب, Digikala 14 listings |
Explorer
Every pack on every attribute
The full attribute grid behind the segments, for checking any claim above. The sugar group keeps declared sugar-free and declared reduced sugar as separate rows; the segment table merges them. Open a group to see its rows.
Sugar: the claim on the pack, then the panel figure
Sugar: the claim on the pack, then the panel figure
The first two rows are what the pack or listing declares; the rest are nutrition-panel figures per 100 g (Iranian figures come from the label reads). A pack can sit in a claim row and a panel row at once: Kaleh Zero declares sugar-free and reads 0 g. No figure means none was read, not zero.
segment
world
Iran
read
declared sugar-free on the pack
+15world crowded · Iran thin
low, 5–20 g
+14present both
reduced, 20–35 g
+97crowded both
classic, 35 g and up
+197crowded both
no panel figure read
+265+14crowded both
Heat, as printed
Heat, as printed
Heat words printed on the pack or in the listing title. 'Hot and sweet' is the category's own description and does not count as hot.
segment
world
Iran
read
extra hot
world present · Iran empty
hot
+18world crowded · Iran thin
mild / medium (stated)
+52world crowded · Iran thin
not stated
+525+39crowded both
Texture
Texture
Whether chilli pieces are visible through the pack in its photo or named as pieces in the label read.
segment
world
Iran
read
visible chilli pieces
+296+17crowded both
smooth (no pieces visible)
+151crowded both
not seen
+150+3crowded both
Who makes it
Who makes it
World tiers from the census; on the Iranian shelf, made in Iran, imported, an unbranded listing, or origin not established. The rows sum to every pack on each side.
segment
world
Iran
read
Thai-made exporters
+139world crowded · Iran empty
Western-made Thai-style
+333world crowded · Iran empty
retailer own-label
+92world crowded · Iran empty
diet / DTC brands
+12world crowded · Iran empty
iran-made
+21Iran only
unbranded listing
Iran only
origin not established
thin both
Pack format, as seen
Pack format, as seen
Seven classes seen: plastic (PET) bottle, glass bottle, jar, sachet or portion pack, pouch or bag, can or tin, bulk tub or bucket or jug; plus two fallbacks, bottle of unseen material and not seen. From the label read, else the pack photo, else the listing's own size text, else what the size implies; a size with no evidence of its own inherits its product line's read and says so. Hover a pack to see which.
segment
world
Iran
read
plastic (PET) bottle
+119crowded both
glass bottle
+333+11crowded both
jar
+2thin both
pouch or bag
+1world present · Iran empty
bulk tub, bucket or jug
+40crowded both
can or tin
world present · Iran empty
Pack size
Pack size
Declared content, ml converted at 1.25 g/ml. Multipacks count once, as their unit pack.
segment
world
Iran
read
under 150 g
+19world crowded · Iran thin
150–299 g
+125crowded both
300–499 g
+199+4crowded both
500–999 g
+140+3crowded both
1–2.9 kg
+46world crowded · Iran thin
5 kg and up
+10crowded both
Price per 100 g
Price per 100 g
Median across a pack's sellers; Iranian packs at 226,500 toman per dollar, the free-market rate of 2026-09-05.
segment
world
Iran
read
value, under $0.50
+24+13crowded both
mass, $0.50–1
+110present both
premium, $1–2
+109world crowded · Iran empty
specialty, over $2
+82world crowded · Iran empty
unpriced
+240+10crowded both
Recipe variant
Recipe variant
The variant the listing name states; 'original' is the plain sweet chili.
segment
world
Iran
read
original
+502+33crowded both
garlic
+5present both
hot
+6world crowded · Iran empty
extra-hot
world present · Iran empty
zero-sugar
+9world crowded · Iran thin
jam-thick
world present · Iran empty
lime
world present · Iran empty
fruit
world present · Iran empty
Claims on the listing
Claims on the listing
Tags read from listing names and label reads. The Iranian packs tagged private-label are unbranded import listings, not a chain's own brand.
segment
world
Iran
read
vegan
+83world crowded · Iran thin
gluten-free
+69world crowded · Iran thin
no-preservative
+37world crowded · Iran thin
no-hfcs
world present · Iran empty
halal-cert
world present · Iran empty
private-label
+93world crowded · Iran thin
Use, with a quote behind it
Use, with a quote behind it
Only uses that a pack print, a listing title, a brand page or a buyer review states. Bulk tubs carry only what their own listing says.
segment
world
Iran
read
dip
+185+16crowded both
fried chicken / سوخاری
+105+21crowded both
chicken / مرغ
+174+23crowded both
wings
+85present both
fries / سیبزمینی
+88+15crowded both
pizza
+15+11crowded both
burger / sandwich
+42+19crowded both
spring rolls
+134+1crowded both
stir-fry
+124crowded both
glaze / marinade
+113+1crowded both
salad
+53+3crowded both
seafood / shrimp
+108+12crowded both
noodles / rice
+96+6crowded both
grill / bbq
+82+9crowded both
Formulation, from the ingredient list
Formulation, from the ingredient list
Oil separates a true sweet chili from a mayo-style sauce; starch separates a smooth gel from a Thai-style particulate sauce.
segment
world
Iran
read
oil in the recipe
+6world crowded · Iran empty
no oil (true sweet chili)
+373+25crowded both
starch thickener
+246+10crowded both
preservative named
+31present both
garlic in the recipe
+288+24crowded both
sweetener (sucralose, stevia…)
+5world crowded · Iran empty
no ingredient list read
+218+1crowded both
Chilli on the pack
Chilli on the pack
Whether the ingredient list declares a chilli percentage, names chilli without one, or leads with bell pepper. The Iranian packs that declare a percentage are imports; no made-in-Iran pack does.
segment
world
Iran
read
declares a chilli %
+95world crowded · Iran thin
chilli named, no %
+215crowded both
leads with bell pepper
+9crowded both
chilli not named
+28crowded both
no ingredient list read
+218+1crowded both
Annex
Sources, folds, method, and the earlier proposals
Method
A pack is one brand, recipe variant and declared content; the same pack sold by many sellers counts once and is priced at the median across them. Multipacks were folded onto their unit pack; a size given in ml and in g for the same bottle was folded into one; listings that share an Amazon ASIN were folded; brand spellings were merged with the alias table in the registry script. Categories were taken in this order: the label read done in the deep-read pass, then the pack photo (630 packs), then the listing's own size text, then what the size implies; anything else is shown as not seen. Uses are shown only with the quote behind them. Sugar figures are per 100 g from nutrition panels; per-100 ml figures were divided by 1.25.
Evidence labels across the signal facts
MEASURED 151, REPORTED 76, CONVERTED 48, FORECAST 35, UNVERIFIED 23, CLAIMED 3
Category size estimates, with their definitions
WHY THE FIGURES DISAGREE — it is definition scope, not measurement error. Four nested families exist and must never be averaged: (1) SWEET CHILI SAUCE ONLY: GMR USD 1.73B (2025) / Grand Research Store USD 1.81B (2025) / Verified Market Reports USD 1.79B (2024) cluster at ~USD 1.7-1.8B; Marketintelo-Dataintelo say USD 3.2B (2025) and their own previous edition said USD 1.72B (2024) — the same publisher doubled its number between editions, proving these are top-down models. Verified Market Research's USD 1.2B→5.5B at '5.5% CAGR' is arithmetically impossible. Cross-check: GMR's chili-sauce report puts sweet chili at 22.0% of a USD 7.2B chili-sauce market = USD 1.58B (2025), consistent with the
| claim | value | label · date | |
|---|---|---|---|
| Sweet chili sauce market size 2025 (base year) | USD 1.73 billion (2025); NA ≈ USD 346M; APAC ≈48% ≈ USD 831M; Traditional type 52.5% | REPORTED 2026-09-05 | source |
| Sweet chili sauce market forecast 2034 | USD 2.86 billion by 2034; CAGR 5.7% (2026-2034); NA fastest at 6.2% | FORECAST 2026-09-05 | source |
| Sweet chilli sauce market size 2025 (base year) | USD 3.2 billion (2025); APAC 45.2% ≈ USD 1.45B; NA 28.5%; Europe 18.3%; LatAm 5.8%; MEA 2.2%; Traditional 42.3% | REPORTED 2026-09-05 | source |
| Sweet chilli sauce market forecast 2034 | USD 4.9 billion by 2034; CAGR 5.8% (2025-2034); Traditional segment CAGR only 3.2%, low-sugar 8.3% | FORECAST 2026-09-05 | source |
| Sweet chili sauce market size 2024/2025 | USD 1.75 billion (2024); USD 1.81 billion (2025) | REPORTED 2026-09-05 | source |
| Sweet chili sauce market forecast 2032 | USD 2.20 billion by 2032; CAGR 3.4% | FORECAST 2026-09-05 | source |
| Sweet chilli sauce market size 2024 | USD 1.79 billion (2024) | REPORTED 2026-09-05 | source |
| Sweet chilli sauce market forecast 2033 | USD 4.5 billion by 2033; CAGR 12.2% (2026-2033) | FORECAST 2026-09-05 | source |
| Sweet chilli sauce market size 2023 and forecast 2031 | USD 1.2 billion (2023) → USD 5.5 billion (2031); stated CAGR 5.5% (2024-2031) | UNVERIFIED 2026-09-05 | source |
| Sweet chilli sauce market CAGR (no value) | CAGR ~7.0% (2023-2031); no absolute value disclosed | FORECAST 2026-09-05 | source |
| Sweet chilli sauce market CAGR (no value) | CAGR 5.5% (forecast 2018-2030); no absolute value disclosed | FORECAST 2026-09-05 | source |
| Sweet chilli sauce market 2024 (older edition) | USD 1.72 billion (2024); CAGR 5.3% (2025-2033) | UNVERIFIED 2026-09-05 | source |
| Sweet chilli sauce market 2025 (unlocated edition) | USD 3.8 billion (2025) → USD 6.4 billion (2034); APAC USD 1.47B = 38.7% | UNVERIFIED 2026-09-05 | source |
| Sweet chili sauce share of chili sauce market (2025) | ≈22.0% of chili sauce market value in 2025 (Hot chili sauce ≈38.5%; Sriracha, Peri-Peri, Others = remainder) | REPORTED 2026-09-05 | source |
| Sweet chili sauce share of chili sauce market (alt) | 'second-largest sub-segment with 29.3% share' | UNVERIFIED 2026-09-05 | source |
| Sweet Chili Sauce segment forecast (hot-sauce framing) | 'Sweet Chili Sauce segment expected to reach 0.818 billion USD by 2032' | UNVERIFIED 2026-09-05 | source |
Thailand exports, HS 2103.90 (all "other sauces", not sweet chili alone), USD million
KEY DEFINITIONAL WARNINGS: (1) Sweet chili sauce is not separable anywhere: HS6 2103.90 pools sweet chili with sriracha/chili sauce, fish sauce, oyster sauce, seasoning sauce, curry paste, dressings and mixed seasonings; the Thai MOC 'ซอสพริก' chili-sauce line still pools sweet chili with sriracha and other chili sauces; NFI 'ซอสและเครื่องปรุงรส' and Krungthai 'เครื่องปรุงรส' are broader still (all seasonings, incl. seasoning powder). Any sweet-chili estimate must be built bottom-up from company
2019738
2020802
2021888
2022853
2023911
2024978
20251,000
The earlier brief's product proposals (not re-argued here)
- چیلی تای ۲۰٪ — سوئیت چیلی پرمیوم با درصد فلفل روی پک، دو چراغ زرد Chili Tai 20 — the declared-chilli premium bottle
Two lenses arrived at it independently as their lead product and the third used it as a component; both reviewers kept it. Evidence is the strongest in the set: the absence (0 of 286 made-in-Iran listing rows with a chilli %; the two Iranian packs that declare one are imports) is a clean MEASURED ze from the earlier brief; its price and cost figures were never verified and are not used in this report - شات چیلی تای — کاپ سیلشده ۳۵ گرمی، کارتن ۱۰۰ تایی، برای آشپزخانههای اسنپفود Chili Tai Shot — sealed 35 g portion cup, case of 100, for Snappfood kitchens
One lens proposed it as a standalone product; its reviewer found the evidence holds and the kill criterion falsifiable — the only review in the set with evidence_holds = true. It sits in a different tier from the crowded 400 g retail band (foodservice, $0.164/100 g ex-factory) and the flavour-level from the earlier brief; its price and cost figures were never verified and are not used in this report - دبه ۳ کیلویی چیلی تای رستورانی — رسپی اکسپورت تایلندی، فقط فودسرویس Kitchen Pail 3 — the trade-only Thai-export recipe on Iran's 3 kg rung
All three lenses reached for the 2–3 kg trade rung, which is exactly why it is suspect: the rung is Iran's national container ladder (yarafood: 1 of 61 دبه SKUs in 2–2.9 kg), not a sweet-chili white space, and two of the three versions were killed on that ground. The MOAT version survives only after from the earlier brief; its price and cost figures were never verified and are not used in this report - چیلی هانی — سس چیلی تای با عسل، مخصوص پیتزا و سوخاری (فقط بعد از گیت ۱) Chili Honey — conditional honey rung of the Chili Tai 20 deck (not a launch SKU)
Included only to make the shortlist four deep and to keep the one Persian sweetener signal in the files on the table. One lens proposed it; its reviewer cut it as a launch SKU because the mechanic fails the copy-paste test, the demand base is a single autocomplete suffix whose sibling is a DIY-recip from the earlier brief; its price and cost figures were never verified and are not used in this report
Folds and drops (164 fold lines; ASIN merges (same product, different size text) 5, Iranian prices below the report's own cost floor (ingredient + pack, VAT only on trade listings, full ladder on shelf) dropped 1, Iranian prices flagged in their own row or above 20,000 toman per gram dropped 1, alias or unbranded merges 296, bundles set aside 16, dropped: mis-listed pack 6, dropped: shop/B2B page 1, g/ml same-number merges 18, grams reset to the declared content (listing weight was a multipack total) 51, multipacks folded onto their unit pack 35, near-size twins merged 55, packs merged after the declared-content reset 14, size-less listings attached to a family 493, weight re-read from the title (gallon, litre or kilogram figure beat a mis-keyed size) 9; same-size twins merged at assembly: 0; set aside after the photo read: mahram garlic 9000 g — the pack photo is a mayonnaise tub (photo pass); listed here, not counted; world unbranded listings original 142 g — the pack photo is a can of a plant-based product, not chili sauce (photo pass); listed here, not counted)
- Delveseh green: 470 g and 540 g both declare 470 -> one pack
- Delveseh original: 540 g x2 -> 540 g unit
- Delveseh original: 540 g x3 -> 540 g unit
- Delveseh original: 540 گرم x3 -> 540 g unit
- Delveseh original: 1080 گرم x2 -> 540 g unit
- Delveseh original: [450.0, 470.0] -> 470 g
- Delpazir original: [440.0, 450.0, 454.0] -> 454 g
- Kaleh zero-sugar: 330 g x12 -> 330 g unit
- Pantai original: [880.0, 912.5] -> 880 g
- Roza original: 750 g and 938 g both declare 750 -> one pack
- Suree original: 295 g -> 369 g per declared '295 ml'
- Suree zero-sugar: 295 g -> 369 g per declared '295 ml'
- Tiger original: 440 g -> 550 g per declared '440 ml'
- Unbranded listings original: [310.0, 320.0, 330.0] -> 320 g
- Unbranded listings original: [800.0, 810.0] -> 810 g
- A Taste of Thai original: 198 g and 259 g both declare 7 -> one pack
- A Taste of Thai original: 198 g -> 259 g per declared '7 fl oz'
- Aldi green: [543.8, 562.5] -> 553 g
- Alessi original: 8.5 Fl Oz x6 -> new unit pack 52 g
- Alessi original: 52 g -> 314 g per declared '8.5 Fl Oz'
- Amazon (unbranded) zero-sugar: 18 oz x 2 x2 -> new unit pack 255 g
- Amazon (unbranded) zero-sugar: 255 g -> 510 g per declared '18 oz x 2'
- Aroy-D original: 350 g and 438 g both declare 350 -> one pack
- Aroy-D original: [343.8, 349.8, 350.0] -> 350 g
- Aroy-D original: [900.0, 920.0, 921.4] -> 920 g
- Aroy-D original: 5398 g -> 14875 g per declared '11.9 lb'
- Asitan hot: 4880 g -> 2480 g per declared '2480 g'
- Authentic Asian Pantry original: 25 fl oz x2 -> new unit pack 462 g
- Authentic Asian Pantry original: 462 g -> 924 g per declared '25 fl oz'
- Ayam original: [330.0, 343.8] -> 337 g
- Bamboo Garden organic: [250.0, 262.5] -> 250 g
- Best of Thailand original: 670 g + 1341 g share ASIN B089LTLVHN
- Best of Thailand original: [670.5, 1341.0] -> 1006 g
- Best of Thailand original: 1006 g -> 670 g per declared '23.65 oz'
- Blue Dragon fruit: [295.0, 297.7] -> 295 g
- Blue Dragon garlic: 2 oz x8 -> new unit pack 7 g
- Blue Dragon garlic: 7 g -> 57 g per declared '2 oz'
- Blue Dragon original: 190 ml x2 -> 238 g unit
- Blue Dragon original: [236.6, 237.5, 250.0] -> 238 g
- Blue Dragon original: [297.7, 312.5, 315.0] -> 315 g
- Blue Dragon original: [375.0, 380.0, 387.5, 388.2] -> 380 g
- Blue Dragon reduced-sugar: [295.0, 297.7, 312.5] -> 295 g
- Blue Elephant original: 238 g and 190 g both declare 190 -> one pack
- Chef's New Joy hot: 4880 g -> 2480 g per declared '2480 g'
- Chef's New Joy original: 14880 g -> 2480 g per declared '2480 g'
- Cock Brand original: [800.0, 812.5] -> 812 g
- Crying Thaiger original: [535.8, 550.0] -> 536 g
- Date Lady organic: [652.0, 680.4] -> 666 g
- Del Monte original: [320.0, 330.0] -> 320 g
- Encona original: 178 g and 142 g both declare 142 -> one pack
- Encona original: 142 g -> 178 g per declared '142 ml'
- Exotic Food original: [906.2, 912.5] -> 906 g
- G Hughes zero-sugar: 12 Oz x3 -> new unit pack 113 g
- G Hughes zero-sugar: 18 oz x4 -> 510 g unit
- G Hughes zero-sugar: 2.04kg x4 -> 510 g unit
- G Hughes zero-sugar: 12 oz x3 x3 -> new unit pack 340 g
- G Hughes zero-sugar: 113 g -> 340 g per declared '12 Oz'
- Go-Tan original: 338 g and 270 g both declare 270 -> one pack
- Go-Tan original: 270 g -> 338 g per declared '270 ml'
- He-Ju zero-sugar: 425 ml x2 -> new unit pack 266 g
- He-Ju zero-sugar: 266 g -> 531 g per declared '425 ml'
- Healthy Boy original: 375 g and 300 g both declare 300 -> one pack
- Healthy Boy original: 300 g -> 375 g per declared '300ml'
- Healthy Boy original: [875.0, 900.0] -> 875 g
- Heinz original: 960 g and 720 g both declare 240 -> one pack
- Heinz original: [260.0, 275.0, 281.2] -> 275 g
- Heinz original: [480.0, 495.0, 500.0] -> 495 g
- Heinz original: 720 g -> 240 g per declared '240 g'
- House of Tsang original: [326.0, 340.2] -> 333 g
- Indofood original: 140 ml x2 -> 175 g unit
- JomYut original: 1 kg x2 -> new unit pack 500 g
- JomYut original: 500 g -> 1000 g per declared '1 kg'
- Ka-Me original: 259 g and 198 g both declare 7 -> one pack
- Lee Kum Kee original: 398 Millilitre x2 -> 249 g unit
- Lee Kum Kee original: 2350 g + 2200 g share ASIN B00DJ5TRLQ
- Lee Kum Kee original: [215.5, 225.9] -> 221 g
- Lee Kum Kee original: [240.0, 247.7, 248.8] -> 244 g
- Lee Kum Kee original: [497.5, 510.3] -> 510 g
- Lee Kum Kee original: 1814 g -> 5000 g per declared '4 lb 14 oz pail; 44 lb bag-in-box'
- Lee Kum Kee original: [2200.0, 2211.3, 2350.0] -> 2281 g
- Lichfields original: 120 g -> 10 g per declared '10 g'
- Lichfields original: 250 g -> 10 g per declared '10 g'
- Lucky Label original: 56250 g -> 5625 g per declared '4,5 Liter'
- Lum Lum organic: 200 g x2 -> new unit pack 100 g
- Lum Lum organic: 100 g -> 200 g per declared '200 g'
- Mae Ploy hot: 10 fl oz x2 -> new unit pack 185 g
- Mae Ploy hot: 185 g -> 370 g per declared '10 fl oz'
- Mae Ploy original: 25 fl.oz x2 -> 462 g unit
- Mae Ploy original: 32 oz x2 -> 454 g unit
- Mae Ploy original: 32 oz x2 -> 454 g unit
- Mae Ploy original: 4000 g + 3751 g share ASIN B00GWOSEYC
- Mae Ploy original: 4000 g + 3062 g share ASIN B00GWOSEYC
- Mae Ploy original: 284 g and 370 g both declare 10 -> one pack
- Mae Ploy original: [340.2, 350.0, 356.2] -> 350 g
- Mae Ploy original: [443.6, 453.6, 462.1] -> 444 g
- Mae Ploy original: [870.0, 907.2, 912.5, 920.0, 924.2] -> 912 g
- Mae Ploy original: [3061.7, 3750.0, 3752.1, 3991.6, 4000.0] -> 4000 g
- Mae Pranom original: [980.0, 1000.0] -> 980 g
- Maggi original: 373 g and 286 g both declare 10.1 -> one pack
- MasterFoods original: 1250 g -> 12 g per declared '10 ml'
- Melinda's hot: 12 oz x2 -> new unit pack 170 g
- Melinda's hot: 170 g -> 340 g per declared '12 oz'
- Melinda's original: 12 Ounces x6 -> 57 g unit
- Melinda's original: 340 g and 444 g both declare 12 -> one pack
- Melinda's original: 340 g -> 444 g per declared '12 fl oz'
- Minor's original: 2132 g -> 5875 g per declared '4.7 lbs/2.13 kg'
- P.F. Chang's original: 875 g -> 438 g per declared '350 mL'
- Pamana original: 280 g -> 370 g per declared '10 fl oz/280 g'
- Pantai original: 4.5 L x2 -> 5625 g unit
- Pantai original: [875.0, 878.8, 880.0, 912.5, 921.4] -> 912 g
- Pantai original: 1875 g -> 375 g per declared '300 ml'
- Pantai original: 4500 g -> 375 g per declared '300 ml'
- Pantai original: 10950 g -> 912 g per declared '730 ml'
- Pantai original: [37500.0, 38000.0] -> 37500 g
- Pantai zero-sugar: [212.6, 215.0] -> 214 g
- Real Thai original: [850.0, 875.0, 900.0] -> 875 g
- Real Thai original: 2625 g -> 875 g per declared '700 ml'
- Real Thai original: 4375 g -> 875 g per declared '700 ml'
- Roland original: 2200 g -> 6062 g per declared '4.85 lb'
- Sandhurst original: 750 ml x2 -> new unit pack 469 g
- Sandhurst original: 469 g -> 938 g per declared '750 ml'
- Sauchef original: [2300.0, 2400.0] -> 2300 g
- Sauchef original: 13800 g -> 2300 g per declared '2300 g'
- Shemesh original: 3493 g -> 9625 g per declared '7.7 lbs'
- Sky Valley original: [411.1, 425.2] -> 411 g
- Stokes original: [320.0, 323.8] -> 322 g
- Suree original: [368.8, 375.0] -> 369 g
- Suree original: [820.0, 862.5, 875.0] -> 862 g
- Suree original: 1125 g -> 375 g per declared '375 g'
- Suree original: 1875 g -> 375 g per declared '375 g'
- Suree original: 9840 g -> 820 g per declared '820 g'
- Sweet Baby Ray's original: 16 oz x3 -> new unit pack 151 g
- Sweet Baby Ray's original: 16 oz x3 -> 151 g unit
- Sweet Baby Ray's original: 64 Oz x2 -> new unit pack 907 g
- Sweet Baby Ray's original: 151 g -> 454 g per declared '16 oz'
- Sweet Baby Ray's original: 907 g -> 1814 g per declared '64 Oz'
- Thai Kitchen original: 1.17L x6 -> 244 g unit
- Thai Kitchen original: 959 g and 1250 g both declare 33.82 -> one pack
- Thai Kitchen original: [242.9, 243.8, 250.0] -> 243 g
- Thai Kitchen original: [925.0, 958.8] -> 959 g
- The Ginger People original: 360 g + 469 g share ASIN B0001YR058
- The Ginger People original: [360.0, 468.8] -> 469 g
- The Ginger People original: 469 g -> 360 g per declared '12.7 oz'
- Trader Joe's original: 10.1 oz x3 -> new unit pack 95 g
- Trader Joe's original: 10.1 oz x3 -> 95 g unit
- Trader Joe's original: 95 g -> 286 g per declared '10.1 oz'
- Tropics garlic: 24 fl oz x2 -> new unit pack 444 g
- Tropics garlic: 444 g -> 887 g per declared '24 fl oz'
- Umami original: [920.0, 975.0] -> 948 g
- Unbranded listings original: 250 g and 200 g both declare 200 -> one pack
- Unbranded listings original: [175.0, 180.0] -> 180 g
- Unbranded listings original: 200 g -> 250 g per declared '200 ml'
- Unbranded listings original: [287.5, 300.0, 310.0, 312.5] -> 305 g
- Unbranded listings original: [323.8, 337.5, 340.0, 343.8] -> 338 g
- Unbranded listings original: [510.3, 531.2] -> 521 g
- Unbranded listings original: [531.2, 537.5, 543.8, 562.5, 563.0, 568.8] -> 562 g
- Unbranded listings original: [700.0, 710.0] -> 710 g
- Unbranded listings original: [825.0, 875.0, 880.0, 898.3, 900.0, 912.5, 918.8] -> 875 g
- VH original: 341 ml x3 -> 426 g unit
- Wellington's original: 360 g and 469 g both declare 12.68 -> one pack
- Wellington's original: 360 g -> 469 g per declared '12.68 floz'
- Woolworths original: 350 g and 280 g both declare 280 -> one pack
- World Harbors original: 454 g and 592 g both declare 16 -> one pack
- Yeo's original: [365.0, 365.7, 375.0] -> 366 g
Bundles set aside (mixed-sauce packs, not sweet chili packs)
- Delveseh — سس سزار و چیلی تای و ماست دلوسه - 480 گرم بسته 3 عددی
- Blue Dragon — Blue Dragon Sweet Chili Sauce, RS Sweet Chili, & Mango Sauce, Variety Pack of 3 (10.5 oz E
- Blues Hog — Blues Hog Gluten Free Sweet Chili Sauce, Sweet & Spicy Dipping, 12oz | No high fructose co
- Crucials — 2 x Crucials (Thai Sweet Chili & Spicy Mayo Sauce) – 500 ml (& Doner Kebab Gewürzmischung)
- Go-Tan — Sweet Chilli Barbecue
- Harras — Harras Mini Sos 4'lü 280 G ( Sweet Chili Sos,bbq Sos,sri Racha Sos,trüflü Acı Sos )
- Ka-Me — KA-ME Sweet Chili Sauce, Sweet and Spicy Asian Flavor, 7 oz | Sweet & Spicy Asian Chili Sa
- Ka-Me — KA-ME Sweet Chili Sauce, No Preservatives, No MSG, 7 oz, 2 Pack | Sweet & Spicy Asian Chil
- Kinder's — Kinder's Marinades, BBQ, Dipping & Wing Sauces - 2 bottles (Sweet Chili Garlic 16.1oz)
- Pretty Thai — Pretty Thai Sweet Chili Sauce, Gluten Free Certified Non-GMO Authentic Vegan Stir Fry, BBQ
- Pretty Thai — Pretty Thai Favorties Bundle: Peanut Sauce and Sweet Chili Sauce. Enjoy two of our best lo
- Shirakiku — Shirakiku Sweet Chili Sauce - Non GMO Thai Sweet & Spicy Flavor Chili - Squeeze Bottle Sau
- Unbranded listings — Ketchup Sauce Sweet Chili
- Unbranded listings — Thai Sweet Chili Sauce For Fried Chicken, BBQ 295g
- Unbranded listings — Ketchup Sauce Sweet Chili
- Wild Buds — Wild Buds Kids Sauce Variety Pack - Taco Salsa & Sweet Chili - 11.2oz 2Pk | Taco Salsa and
703 packs · 2,228 listings · 542 families · images embedded 6.9 MB of data URIs in the file · built 2026-09-16 · earlier documents: audit ledger, brief, first map